It’s not a smart thing
to do, but Channel One is pressing ahead with its junk food assault
on children. In September, Channel One News kicked off a heavy (virtually
everyday) campaign to introduce children to a new product from Lay’s.
This stackable potato chip has no trans fat, but if this is Channel
One’s idea of a healthy product – forgetaboutit.
Just 13 chips (1 ounce) deliver 160 calories. This is even more
calories per ounce than the artery-clogging Lay’s Classic chips
which have 150
calories per ounce. Of all the new Stax products, Channel One is
advertising the one with the most calories (Lay’s Original Stax).
The other ones
have 150 calories/ounce.
Like most of Channel One’s food products advertised to kids, this
one is loaded with fat, fat, fat. 13 thins chips equal 10 grams
of fat
(2.5 grams of saturated fat).
Channel One’s president, Jim "Sugar Daddy" Ritts, is one
of our nation’s premier junk food peddlers to kids. You have
to give him credit. One one hand, he’s taking money from our federal
government
to air some of their Verb PSAs which seeks to battle childhood
obesity and, on the other hand, he’s taking money from Pepsi/Frito
Lay to push
more junk food on children. What a guy.
Childhood obesity crisis? Ritts evidently doesn’t think so. Why
would he run an ad pushing potato chips with this tag line: "Betcha
can’t eat just one!" Is Channel One News daring kids to
eat a whole can of this junk?
[Both pictures are from the actual in-school Channel One News
show.]
