What first grader couldn’t use an extra $500?
BusRadio is currently running a contest aimed at their entire captive audience of bus riders from 18 years of age and younger.
Students down to first graders are being asked to enter the Bryant James SUPERLOVE Valentine’s Day Giveaway. We kid you not.
Elementary school students are being encouraged to enter a contest so they can win $500 cash.
Here are three audio clips of BusRadio pitching this cash award contest at bus riders. The first two are from the middle school version from January 28. The third is from the afternoon elementary school program on the same day.
BusRadio is pushing this mysterious artist named Bryant James. His music is heard exclusively on BusRadio. If you go to bryantjames.com you see you are referred back to BusRadio.com. What musician with any talent whatsoever would be an exclusive BusRadio artist? BusRadio is pounding this guy’s music into the heads of young bus riders. He is heard every day on the way to and from school.
BusRadio’s official rules are below. Some of this language could be difficult for a six-year-old to understand.
Example: "Entrants authorize the Released Parties to use their name, voice, likeness, biographical data, city and state of residence and entry materials in programming or promotional material, in any media now known or hereafter created, worldwide in perpetuity, or on a winner’s list, if applicable, without further compensation. Sponsor is not obligated to use any of the above mentioned information or materials, but may do so and may edit such information or materials at Sponsor’s sole discretion, without further obligation or compensation."
A more advanced six-year-old might – might – be able to understand that he or she is giving permission to BusRadio to use his or her picture and "biographical data" in any promotion material BusRadio wants to use. It might be more difficult to appreciate that BusRadio is saying the child’s name, voice and image can be used by BusRadio on television, on the Internet, on radio, or in print, OR in any new media that has not been invented yet and that this permission being granted to BusRadio will cover the entire planet "in perpetuity" which as any first grade student knows is a long, long time.
BUSRADIO, INC. DAILY PRIZE CONTEST/SWEEPSTAKES RULES
The following rules apply generally to all BusRadio, Inc. Daily Prize Contests/Sweepstakes. However, since BusRadio, Inc. runs a wide variety of contests/sweepstakes, at times certain rules will not pertain or additional or different rules may apply. If those circumstances are not noted in these rules, then they will be announced on air or in a separate set of written rules. I. NAME OF SPONSOR(S) BusRadio, Inc., (hereinafter referred to as "Sponsor"). II. ELIGIBILITY Any individuals (including but not limited to employees, consultants, independent contractors, and interns) who have, within the past six months, performed services for Sponsor, any organizations responsible for sponsoring, fulfilling, administering, advertising or promoting the contest/sweepstakes or supplying the prize, and their respective parent, subsidiary, affiliated and successor companies, and immediate family and household members of such individuals, are not eligible to enter or play. "Immediate family members" shall mean parents, step-parents, children, step-children, siblings, step-siblings, or spouses. "Household members" shall mean people who share the same residence at least three months a year. In the event that a child is young and needs assistance in calling BusRadio, Inc. or visiting BusRadio.com, parental or guardian assistance is permitted in making the call or entering online, but nothing more. III. HOW TO ENTER NO PURCHASE NECESSARY. BusRadio, Inc. offers contest/sweepstakes opportunities to children each week (Monday-Sunday). The number of contest/sweepstakes opportunities may vary during holiday or seasonal periods. Depending on a particular contest/sweepstakes, children can enter the contest/sweepstakes by calling BusRadio, Inc. or visiting BusRadio.com. Announcements will be made on air as to how to enter each contest/sweepstakes. BusRadio, Inc. reserves the right to provide other means of contest/sweepstakes entry. Any such additional means of entry will be announced on air. Entry deadlines will be announced on air and online. Unless otherwise specified, children can participate in contests/sweepstakes as many times as they wish until they win. Children may win a BusRadio, Inc. prize no more than once per day. Multiple winners from the same household are permitted (for example, a brother and sister can each win a prize during the same day). Entrants who win a prize will not be eligible to win again for a period of 30 days. To qualify to win, a child (or parent/legal guardian of child) must provide all requested identification information (for example, BusRadio.com nickname, complete address, age, area code and phone number) during the original phone call to studio or online entry. In the event that a child hangs up before all necessary information is given, or the online entry does not contain all necessary information, the child will be disqualified from the contest/sweepstakes. BusRadio, Inc. offers several forms of contest/sweepstakes: Call-In: The BusRadio, Inc. toll-free phone number for call-in entries is 1-877-MY-BUS-DJ. Changes to the toll-free number will be announced on-air. A child can win such contests/sweepstakes as instructed by the on-air personality. Only calls to the specified phone number can win. Sponsor is not responsible for inability of caller to complete call within specified time, whether due to busy lines, disconnections, telephone malfunctions or other circumstances. Call-In with Correct Answer: The BusRadio, Inc. toll-free phone number for call-in entries is 1-877-MY-BUS-DJ. Changes to the toll-free number will be announced on-air. A child must answer the question correctly in order to win the prize. For example, in a "Phrase of the Day" listen-to-win contest, a child must identify the "Phrase of the Day" that is disclosed during programming, the drive to and from school broadcast on school buses. The contest will continue until 11:59am EST and a random winner will be chosen to win the prize from the pool of all eligible entrants. Only calls to the specified phone number can win. Sponsor is not responsible for inability of caller to complete call within specified time, whether due to busy lines, disconnections, telephone malfunctions or other circumstances. Skill/Character: Winner will be selected by pre-announced judging criteria. A skill contest may or may not also include a random element (for example, randomly selected entries get to perform talent act). Means of entry, subject of skill contests and entry deadlines will be announced on air. Entries remain the property of Sponsor and will not be returned or acknowledged. For Online Entry: Details regarding the online entry process will be announced on air. Registered BusRadio.com members may enter by going directly to BusRadio.com, clicking on the "Contests" tab and then following the instructions and rules particular to that contest/sweepstakes. If a child is not already a registered BusRadio.com member, the child may register to become a member for free by clicking on the |