ChannelOneNetwork Site DEAD

August 21, 2009

 

 

DEAD after four years.

 

Channel One News has dropped their long-time web site ChannelOneNetwork.com. (Some material from the Network site has been moved to channelone.com.)

This is an obviously another cost cutting move at the struggling teen/preteen marketing company.

For the past 12 years various projects started by Channel One News have died from lack of interest. Notice above the "Registration coming soon" box for "members." For years this greeted the few visitors who came to this site. Channel One’s people never got around to posting a way to register before they had to close down the whole site. Even Channel One’s few remaining employees know how unpopular their company is.

 

DEAD after five years.

Remember ChannelOneTeacher.com? Channel One’s in-house educator-turned-kiddie-marketer Dr. Paul Folkemer dreamed up this site and boasted it would help teachers better use Channel One News. He talked about "teaching the news." Only trouble was few teachers signed up for the teacher newsletter. Few teachers visited the site. Channel One even offered teachers their own "Channel One" email account. One could probably count on one hand the number of U.S. teachers who would want "channelone" in any part of their email address.

So Channeloneteacher.com died quickly. Channel One News simply forgot that their in-class advertising and fluffy stories had become irrelevant to teachers.

 

DEAD after two years.

Few probably remember Channel One’s furious effort after a disastrous U.S. Senate Commerce hearing in May 1999 to establish a site just for parents. To show they cared about parents Channel One slapped together a poorly constructed site called ChannelOneParents.com. It had little content and existed mainly for Channel One’s spokespeople to say it existed.

Like the Cheshire Cat, Channel One News continues to fade away.