Another part of MilkMedia is called Milk Rocks.
Here is some of the advertising they bring into schools.
G.I. Joe The Rise of Cobra?
This advertising campaign obviously is in support of the release of the PG-13 movie by the same name. This movie was also promoted on the side of milk cartons in schools. Many of the children exposed to these movie ads are under 13.
Parents just don’t know this type of advertising is in their child’s school.
That’s what our website is about. We want to inform parents and school officials about the kiddie marketers that worm their way into public schools.