A scandal in Alabama schools. (Video) (2001)

July 19, 2012

From Jim Metrock: The woman in the video is Pat Ellis of Jasper, AL. She first brought Channel One to my attention in 1996. Together we helped nationally derail Channel One News. When they write the book about the rise and fall of Channel One News they will have to credit much of the fall it to Ms. Ellis.

Obligation ran this PSA and several others across the state of Alabama in 2001 and 2002. ¬†They were effective in generating concern about Channel One in local school districts. The accumulation of negative publicity about Channel One’s marketing assault on schoolchildren has greatly weaken the youth marketing company’s presence in Alabama. As of July 2012, Obligation knows of no school district that is honoring the viewing requirements of Channel One’s contract.

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