Alloy’s Channel One News uses up class time to promote rock and rap artists to their captive audience of schoolchildren. Here is an ad for Butterfly Boucher that comes on before the commercial break. This sends a message that this isn’t an advertisement and that Channel One News believes this is a great singer so they are plugging her during the “news” segment. Notice the Air Force is sponsoring this segment which shows how hyper-commercial Channel One News has become: one advertiser is sponsoring a segment to promote another advertiser – and this is all before the official commercial break that will feature two commercials.
