Does your school still have Channel One News?
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Who’s going to pick up this trash?

March 22, 2019
Who’s going to pick up this trash?

From Jim Metrock:  Channel One has declared they are going out of business, that’s all well and good, but… there’s some yucky, unfinished business that must be talked about. The TV sets. The satellite dishes. The headend units. The old VCRs that might still be in schools. Schools can’t just dump this equipment in...
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Brutal ad on Channel One News: If You Wear Glasses, You’re Ugly. (Sept 2003)

February 18, 2019
Brutal ad on Channel One News: If You Wear Glasses, You’re Ugly. (Sept 2003)

These pictures are from the Acuvue2 commercials that are in heavy rotation on Channel One News in middle and high schools during September 2003. Mo Money! You can almost picture Jim “Sugar Daddy” Ritts stuffing the Johnson&Johnson cash in his pockets. Is he the least bit concerned that it is cruel for Channel One to advertise contact lens to schoolchildren?...
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Why Channel One News was removed from schools: Channel One Uses Soldiers For Self-Promotion (April 2003)

February 11, 2019
Why Channel One News was removed from schools: Channel One Uses Soldiers For Self-Promotion (April 2003)

From Jim Metrock: Did Lance Cpl. Stone give Seth Doane permission to use his name to promote Doane’s controversial company? The C1 logo gives the audience the impression that Jesse Stone endorses Channel One. Channel One has always tried to use its news stories to help promote the Channel One brand. It was no different...
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Secrets about Channel One News: They advertised racy TV shows to students.

January 1, 2019
Secrets about Channel One News: They advertised racy TV shows to students.

  From Jim Metrock: Pretty Little Liars was heavily advertised on Channel One News. Q:  What type of creepy adult would promote age-inappropriate cultural rot to children? A:  The creepy employees at Channel One News. Some of the Channel One employees who helped plug this filth to kids in their classrooms were: Shelby HollidayScott...
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Channel One News made students perform like circus animals.

December 19, 2018
Channel One News made students perform like circus animals.

From Jim Metrock: It’s been over six months since Channel One News taped their last show. Schools no longer have to suffer Channel One’s daily 12-minute commercial assault on students. The blaring classroom TV set no longer comes on automatically. [Channel One had rigged all their TVs to come on without human effort because...
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Why Channel One News was removed from schools: Houston Chronicle Editorial (2002)

November 21, 2018
Why Channel One News was removed from schools: Houston Chronicle Editorial (2002)

Editorial – November 13, 2002 UNPLUG IT End Channel One hawking to kids in Texas classrooms The State Board of Education is scheduled to vote this week on a resolution encouraging all local Texas local school districts to remove Channel One from the public schools. The resolution should be approved, and then heeded by school districts. Channel...
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Bobbie Patray had a lot to do with the demise of Channel One News.

November 7, 2018
Bobbie Patray had a lot to do with the demise of Channel One News.

  From Jim Metrock: Bobbie Patray is one of my heroes. As president of the Tennessee Eagle Forum she helped secure a very important Southern Baptist Convention resolution urging schools to remove Channel One News from their classrooms. https://brnow.org/News/July-2018/In-school-newscast-s-cancelation-celebrated
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2000 GAO Study on Commercialism focuses on problems with Channel One News

October 17, 2018

Channel One has provided free audiovisual equipment and news programming to middle and high schools since 1990. Participating schools must sign a contract agreeing that they will show Channel One’s news program—10 minutes of news and 2 minutes of commercials—90 percent of all school days in 80 percent of all classrooms. In exchange, Channel...
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Why Channel One News was removed from schools: Images of ISIS execution dumped into classrooms. (Aug 2014)

October 7, 2018
Why Channel One News was removed from schools: Images of ISIS execution dumped into classrooms. (Aug 2014)

Houghton Mifflin’s Channel One News intentionally shows students executioner holding knife before beheading. Why show any pictures of this brutal act of terrorism? Is Houghton Mifflin CEO Linda Zecher pushing Channel One to get edgier with kids?   From Jim Metrock: The good news is Channel One News did not use the word “beheading” in...
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Why Channel One News was removed from schools: Channel One Wants Personal Information From Children (June 2000)

September 27, 2018
Why Channel One News was removed from schools: Channel One Wants Personal Information From Children (June 2000)

Channel One wants to know about your child. Obligation has stopped them before but now they are back pushing the envelope. To get information from children the common practice among marketing firms like Channel One is to stage a contest. Dangle something children want in front of them and then tell them that you have to supply personal information in...
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Why Channel One News was removed from schools: WHO Mentions Channel One’s Role In Obesity Crisis (Jan. 2003)

September 13, 2018
Why Channel One News was removed from schools: WHO Mentions Channel One’s Role In Obesity Crisis (Jan. 2003)

War is breaking out over junk food and sugary drinks. The World Health Organisation says they are making children obese, and governments should clamp down on them. The hugely powerful multinationals involved say that’s rubbish. Sarah Boseley investigates Thursday January 9, 2003 The Guardian There was a time when children drank water or milk. That has gone...
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Why Channel One News was removed from schools: Channel One Paid Lobbying Firm $820,000 (Oct. 1999)

September 11, 2018
Why Channel One News was removed from schools: Channel One Paid Lobbying Firm $820,000 (Oct. 1999)

October 27m 1999 – National Journal Reports Channel One Paid Preston Gates Lobbying Firm $820,000 in First Half of 1999 October 27, 1999 – National Journal Reports Channel One Paid Preston Gates Lobbying Firm $820,000 in First Half of 1999 $820,000 doesn’t go as far as it use to. Over the years, Channel One has paid...
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Why Channel One News was removed from schools: If You Wear Glasses, You’re Ugly. (2006)

September 8, 2018
Why Channel One News was removed from schools: If You Wear Glasses, You’re Ugly. (2006)

These pictures are from the Acuvue2 commercials that are in heavy rotation on Channel One News in middle and high schools during September 2003. Mo Money! You can almost picture Jim “Sugar Daddy” Ritts stuffing the Johnson&Johnson cash in his pockets. Is he the least bit concerned that it is cruel for Channel One to advertise contact lens to schoolchildren?...
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Why Channel One News was removed from schools (Oct. 2001): Sleazy MTV

September 8, 2018
Why Channel One News was removed from schools (Oct. 2001): Sleazy MTV

Last week, Primedia’s CEO Tom Rogers proudly told a conference call for investment analysts that Channel One will continue their relationship with MTV. There will be another special on Channel One that will be coproducer by MTV. It will air before the end of the year. Most parents understand the offensive content on MTV. MTV...
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Channel One News Hall of Shame (Jan 1999): “Millennium Minute” To “Creatively Integrate Your Brand” With the News

September 6, 2018

“Teach the news” is Channel One’s latest slogan. Channel One has rolled out this slogan and hired new people and reassigned people in an attempt to look like an educational company as opposed to the corporate child predator that it is. Channel One’s “news” is secondary to its commercials and their newest campaign confirms it. Channel One is...
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Here’s a wonderful sight.

August 16, 2018
Here’s a wonderful sight.

Here’s a photo of a bunch of kiddie marketers waving goodbye to their handful of fans.  Their kiddie marketing company has gone out of business. Boo hoo. All of these people, whether they worked in front of the camera or behind, were involved in the commercial exploitation of schoolchildren.  They earned their paycheck by...
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Channel One News Bad Guy: Congressman Bradley Byrne (R) AL

August 1, 2018
Channel One News Bad Guy: Congressman Bradley Byrne (R) AL

From Jim Metrock: Bradley Bryne sold out Alabama schoolchildren when he was a member of the Alabama State Board of Education. He is now a congressman representing South Alabama. He was one of the first persons Ms. Pat Ellis, Obligation’s education director, and I approached on the State Board to oppose Channel One in...
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Skoollive still struggling for a reason to exist.

July 29, 2018
Skoollive still struggling for a reason to exist.

From Jim Metrock: This absurd article appeared in my email inbox last week.  It is yet another effort by Skoollive to define its reason for existence. It seems Skoollive wants schools to view their company as a defender, protecting them from other school marketers. Don’t think this is going to work with school boards....
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Gaze on this to understand how bad Channel One News was.

July 21, 2018
Gaze on this to understand how bad Channel One News was.

From Jim Metrock: This is a piece of Channel One News sales literature. It’s sickening. Look at the face they used.  It’s a young person who is completely attentive to the Channel One TV screen.  He can’t go anywhere.  He can’t ask for the channel to be changed. He IS the captive audience Channel One...
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Two reasons Channel One News is gone.

July 15, 2018
Two reasons Channel One News is gone.

From Jim Metrock:  This is a flyer I printed up in 2013 and sent to school board members across the country. Channel One News advertised both these movies to middle school students, some just out of elementary school.  These aren’t the worst movies Channel One News urged children to see, however, they do help...
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A look back at Channel One’s “Bad Guys”: Ralph Reed

July 14, 2018
A look back at Channel One’s “Bad Guys”: Ralph Reed

From Jim Metrock: Now that Channel One is done, I think it is worthwhile to drag out the names of all those that helped this kiddie marketing firm stay so long in our classrooms. When Ralph Reed was a consultant/ lobbyist for Channel One News, he was utterly unscrupulous. In my mind, he was worst...
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Why Channel One is out of classrooms: Channel One’s lobbying thugs. (2006)

July 10, 2018
Why Channel One is out of classrooms: Channel One’s lobbying thugs. (2006)

The next day, Mr. Abramoff wrote to Ms. Ridenour: Amy, can you get me an invoice for a contribution for $10,000 which I can push through Channel One? Jeff has asked for this so we can get something to you asap. Thanks. On March 13, 2000, Dennis Stephens forwarded a commentary from R.D. Davis,...
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