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Flagship Sunk

January 14, 2008
Flagship Sunk

Channel One used to have "Flagship" schools. These were schools that were very loyal to Channel One. One such school was Bartow High School in Bartow, Florida. Two years ago, Bartow decided they didn’t have time anymore for a full showing of Channel One News. They allotted ten minutes for their student produced news...
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8 Minutes To 4 Minutes

January 12, 2008
8 Minutes To 4 Minutes

When Bus Radio first came on the scene in 2006, they said there would be 8 minutes of advertising per hour of programming. This week it was discovered that Bus Radio has lowered the amount of advertising – or "sponsorships" as they call it now – to an average of 4 minutes. This may...
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Simple Plan

January 10, 2008
Simple Plan

No, this is NOT Bus Radio’s board of directors.   Simple Plan is a name of a French-Canadian pop-punk rock band. They have put out only two albums. In 2002, their debut CD was entitled "No Pads, No Helmets… Just Balls." Double meanings appear to be the bands forte, their second CD released in...
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Alloy.com: One Vile Web Site

January 5, 2008
Alloy.com: One Vile Web Site

Be warned. Obligation is out to bust one of the filthiest places on the web: Alloy.com. Yes, there are much worse adult web sites, but what makes Alloy.com so bad is the content is intentionally aimed at teens, preteens and even younger children. Here are a few postings randomly taken from Alloy’s message boards...
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If It Bleeds, It Leads

January 4, 2008
If It Bleeds, It Leads

Channel One News TIGER ATTACK   From Jim Metrock: Channel One News is a TV show that children HAVE to watch in many schools. Children as young as TEN are in the captive audience. Many of these young students have parents who try to protect them from some of the more brutal scenes in...
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This Is The Big Story Of The Day?

January 3, 2008
This Is The Big Story Of The Day?

  Q: Why was there a THREE MINUTE story about Tae Kwon Do on Channel One News today? A. Channel One was covering the first martial arts contest between North and South Korea. B. A sports figure from China has been accused of being an undercover CIA agent. C. The NBC Network is the...
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Where Is Haehl?

January 2, 2008
Where Is Haehl?

  As 2008 begins, we find things so bad at Channel One that the president and CEO does not want his name associated with the company. We have been monitoring the Channelonenetwork.com site since Kent Haehl was announced as the new Channel One president on November 5. It’s been two months and they haven’t...
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A Strange End To Channel One’s Strange Year

December 24, 2007
A Strange End To Channel One’s Strange Year

We have already documented Channel One’s anti-“Merry Christmas” policy. (NBC produces The Today Show and Channel One News (so they can advertise their brand to young people). Anchors on the Today Show routinely wish viewers a “Merry Christmas” but it’s “Happy Holidays” on the show aimed at young people.) It’s interesting this week before...
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You’re A Mean One, Channel One News.

December 20, 2007
You’re A Mean One, Channel One News.

    Creating controversy where there is none. He doesn’t look like Scrooge, but Channel One’s Chris Browne tried his best on December 20 to get children to rethink the idea of a CHRISTMAS tree. CHRIS: “ON TUESDAY, WE TOLD YOU ABOUT SOME CONTROVERSIES FROM ACROSS THE NATION. SOME THINK THE TERM CHRISTMAS TREE...
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Aliens In America

December 20, 2007
Aliens In America

Let’s learn a little about an obscure TV show called “Aliens in America.” Your children may never have heard of it, but if their school has signed a deal with Bus Radio, then Bus Radio’s DJs will do all they can to make this TV show one of your kid’s favorites. That’s how Bus...
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Alloy Was Paid To Take Channel One

December 12, 2007
Alloy Was Paid To Take Channel One

Alloy’s overworked accounting department.   In last week’s conference call, Alloy’s CEO Matt Diamond mentioned the company is reporting an "extraordinary gain" of $5,500,000. This amount comes from the purchase of Channel One from Primedia, Inc. earlier in the year. Putting it as simple as we can: Primedia tried for years to find a...
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Denver Catholic Register

December 12, 2007
Denver Catholic Register

Some observations from this article: Congratulations AGAIN to Mr. Kenny for informing more and more people about Bus Radio. Bus Radio was forced on the bus drivers. Mr. Kenny says until there was some publicity the drivers were told not to turn the sound down. No one is ever going to see a written...
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Will I. Am

December 9, 2007
Will I. Am

This rap singer wants kids to buy his new CD. Bus Radio knows how to help. From Jim Metrock: While Bus Radio’s president Steve Shulman is signing up schools by promising Bus Radio to be a wholesome alternative to drive-time FM stations, his DJs are going in a different, uglier direction. Bus Radio DJ...
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Two Point Oh

December 7, 2007

  From Jim Metrock: Channel One’s parent company Alloy Media and Marketing held a conference call on Wednesday, December 5 to discuss their 3rd Quarter financial results. Normally it is very difficult to understand what is actually being said in one of these calls. Companies are always using words not to enlighten those listening,...
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“8.1 million”-“nearly 8 million”- “over 7.7 million”- “more than 7 million” – “over 6 million” – “nearly 6 million”

December 5, 2007
“8.1 million”-“nearly 8 million”- “over 7.7 million”- “more than 7 million” – “over 6 million” – “nearly 6 million”

Date Audience Schools Educators Documentation 1998 “more than 12,000” 1999 “more than 8 million” “more than 12,000” “440,000” 1999 “8.1 million teenagers” 2000 “over 8 million” “12,000” “400,000” 2002 “nearly 8 million teens” “over 350,000” 2003 “nearly 8 million” “nearly 12,000” July 2005 “over 7.7 million” “over 350,000” Dec. 20, 2005 “more than 7...
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The Real Reason For Channel One’s Digital “Upgrade”

December 4, 2007

  “Channel One News is going digital.” We have heard that since 1999. Various announcements have been made about a digital Channel One News but nothing ever materialize. In September of this year Channel One made yet another announcement. “Teen Newscast Goes Digital to Deliver Enhanced Viewing Experience” trumpeted the press release. Alloy’s CEO...
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Charts

December 3, 2007
Charts

  Matt Diamond is the founder and CEO of Alloy Media and Marketing. Kent Haehl used to be Channel One’s VP of Sales. He left the company several years ago and has been hired back as Channel One’s CEO. Alloy’s stock peaked at $91in 2001. Today December 3 it is trading at $6.75. There...
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AdAge: New Owner, Old Issues

December 2, 2007
AdAge: New Owner, Old Issues

  Channel One: New Owner, Old Issues Alloy Makes Changes to In-school News Net, but Critics Aren’t Satisfied By Mya Frazier Published: November 26, 2007 Channel One’s got a new CEO, a new head of sales (from World Wresting Entertainment, no less), and a content deal with NBC that deals with the messy and...
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Moment Of Silence Unfair To Atheist Student

December 1, 2007
Moment Of Silence Unfair To Atheist Student

Dawn Sherman takes center stage on Channel One News to explain to other students why she is disgusted with her school’s moment of silence. Ms. Sherman’s father filed a suit saying his daughter’s school district should not have a moment of silence because it violates the separation of church and state. The 15-year-old Ms....
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And In This Corner, From The WWE… Andy “The Rate Cutter” Knopf

November 30, 2007
And In This Corner, From The WWE… Andy “The Rate Cutter” Knopf

Andrew B. Knopf (middle): Chief ad salesman for the WWF and now Channel One News. Channel One News executives must sit around a conference table each morning and dream up ways to make their company MORE controversial. Controversy has plagued the company since it was founded in 1989. Controversy has caused thousands of schools...
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T.I. vs. T.I.P. is S.T.U.P.I.D.

November 29, 2007
T.I. vs. T.I.P. is S.T.U.P.I.D.

Bus Radio wants kids to know who T.I. is. Parents may not approve. Bus Radio sent one of their DJs to the American Music Awards this month. On their Busradio.com site they reported who they saw and who won awards. Since their site is aimed at children down to the age of 6, we...
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An Interview With Ed Maloney

November 8, 2007

From Jim Metrock: Ed Maloney spoke today and parents ought to listen to every word this man says. Who is Ed Maloney? I didn’t know who he was until this afternoon, but now I know he may be the man to take down Bus Radio. Which is strange because he works for Bus Radio....
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