Commercial Television in the Classroom
WHEREAS, commercial vendors are increasingly marketing their products to children and young people as a means of encouraging brand loyalty early in life;
WHEREAS, schools are prime targets for aggressive marketing campaigns because attendance is mandatory;
WHEREAS, programs such as Channel One require students to be forced to watch commercials in the classroom;
THEREFORE, BE IT RESOLVED that MPA opposes the use of such commercial programs in school.
Adopted: 1990
http://www.mpa.cc/pd_resolutions.html
