It’s NASCAR Time For Kids

May 2, 2004

Friday, April 30, Jimmie Johnson became a news anchor on Channel One News. Mr. Johnson is a driver on the NASCAR race circuit. He appeared for two purposes: to get kids to turn into Fox’s broadcast of the Auto Club 500 race on May 2 and to help young people become fans of NASCAR.

NASCAR is using taxpayers to subsidize their marketing efforts to get kids to be race fans early in life. Jeff Gordon has also appeared as a news anchor to plug NASCAR.

[QUOTE OF THE DAY]
[AIRDATE=4/30/04]
[PRO=HALL]
No one wants to quit when he’s losing – [or] when he’s winning.
Richard Petty
All-Time NASCAR
Race Winner

[HELLOS]
[AIRDATE=4/30/04]
[PRO=ENAS]
[TALENT=ALEXANDRA & JIMMIE]
ALEXANDRA: HE’S BEEN THE FIRST TO SEE THE CHECKERED FLAG ON QUITE A FEW OCCASIONS. HE’S ONE OF THE BIG STARS ON THE NASCAR CIRCUIT – NUMBER 48, JIMMIE JOHNSON. AND HE’S PUTTING IT IN PARK IN THE HACIENDA TODAY AS OUR GUEST ANCHOR. HI, THANKS FOR BEING HERE.

JIMMIE JOHNSON: AW, THANK YOU, I’M GLAD TO BE ON THE SHOW, AND YOU’RE GOING TO HAVE TO FORGIVE ME, I’M A ROOKIE AT THIS, SO I’M GOING TO HAVE SOME FUN WITH IT.

ALEXANDRA: NICE TO HAVE YOU HERE. NOT A PROBLEM. WHY DON’T YOU GET US STARTED ON THIS SPORTS DAY.

JIMMIE: YOU GOT IT. IT’S APRIL 30TH AND WELCOME TO CHANNEL ONE NEWS.

End of show script:

[AIRDATE=4/30/04]
[PRO=ENAS]
[TALENT=ALEX & JIMMIE]
ALEXANDRA: WELL YOU DID A GREAT JOB.

JIMMIE: THANK YOU VERY MUCH.

ALEXANDRA: NOW LET’S TALK A LITTLE NASCAR. WELL, THE AUTO CLUB 500 IS THIS WEEKEND AT THE CALIFORNIA SPEEDWAY, RIGHT?

JIMMIE: YES IT IS.

ALEXANDRA: TRACK THAT’S BROUGHT YOU A LOT OF GOOD LUCK

JIMMIE: A GREAT TRACK FOR ME. I WON MY FIRST CUP RACE THERE — SOUTHERN CALIFORNIA GUY — I MEAN, IT COULDN’T HAVE BEEN A BETTER DEAL FOR ME A COUPLE YEARS AGO. I’M GLAD TO BE BACK. ALEXANDRA: YOUR HOME STATE.JIMMIE: HOME STATE.

ALEXANDRA: THAT’S GREAT. AND WE’RE ONE FOURTH OF THE WAY INTO THE NASCAR SEASON.

JIMMIE: YEP, PART WAY THROUGH THE SEASON, SECOND IN POINTS, ONE RACE, BIG PICTURE LOOKS GREAT FOR THE CHAMPIONSHIPS, SO I’M VERY HAPPY.

ALEXANDRA: THAT’S GREAT. WELL, GOOD LUCK THIS WEEKEND.

JIMMIE: THANK YOU VERY MUCH.ALEXANDRA: AND ON OUR WEBSITE, YOU CAN WIN JIMMIE JOHNSON’S CAR THAT’S A SPECIAL MINI VERSION OF HIS NASCAR RACECAR. SORRY, WE CAN’T GIVE YOU THE FULL-SIZED ONE, BUT OURS IS AUTOGRAPHED. SO JUST GO TO CHANNELONE.COM AND CLICK ON “SPORTS DAY.” ALL RIGHT, AND I KNOW YOU’VE GOTTA RACE OUT OF HERE …

JIMMIE: I’M GONE.

ALEXANDRA: SO WE THANK YOU VERY MUCH FOR BEING WITH US TODAY.

JIMMIE: YOU GOT IT. THANK YOU. APPRECIATE EVERYONE’S PATIENCE, AND I HAD A BLAST.

ALEXANDRA: GREAT, AND YOU GUYS HAVE A GREAT WEEKEND. BYE-BYE.

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