This shows the kiddie marketers for what they are. Twitter will help this company generate revenue for their advertisers, but will do nothing to promote the consumption of milk. Milk Rocks is a Trojan Horse. Schools let these shameless kiddie marketers onto their school grounds because Milk Rocks boasts it is all about promoting milk. When the company gets inside the school, they put up some milk posters, mention “milk” several times and proceed to promote musical acts (who pay Milk Media/Milk Rocks) and other advertisers to the captive audience of school kids.
Do parents want this kiddie marketing company urging their children (down to kindergarten age) to “follow” their company on the Internet?
Do principals and teachers know that Milk Rocks is trying to get children of all ages to “follow” their company?
Here’s another nail in the Milk Rocks’ coffin. It is amazing how kiddie marketers think. They have no idea that this ad is outrageous.
