“Channel One’s then-president bragged to a youth marketing conference in 1994, ‘The biggest selling point to advertisers … we are forcing kids to watch two minutes of commercials… . The advertiser gets a group of kids who cannot go to the bathroom, who cannot change the station, who cannot listen to their mother yell in the background,...
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Does your school still have Channel One News?
Learn how to unplug
Posts Tagged ‘ Jim Metrock ’
Channel One News Hall of Shame: Stealth TV (2001)
Email to the Vestavia Hills Board of Education: from a stakeholder
January 19, 2011 from Jim Metrock <[email protected]> to [email protected], [email protected], [email protected], [email protected], [email protected] cc “Jamie R. Blair” <[email protected]>, [email protected] date Wed, Jan 19, 2011 at 8:55 PM subject from a stakeholder words The Board believes that an informed public is vital to the success and support of public education. The Board of Education recognizes that...
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The 1999 Senate Hearing
From Jim Metrock: This is one of my favorite photos. This was taken on May 20, 1999 right after a U.S. Senate subcommittee hearing on Channel One. Ralph Nader, Pat Ellis and yours truly of Obligation, and Phyllis Schlafly of the Eagle Forum. We all opposed Channel One’s presence in schools. Channel One opposed...
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Overview Of Channel One
Chicago Media Watch Presentation From Jim Metrock: It was an honor to be invited to be a speaker at the spring Chicago Media Watch conference. Advertising to children was the focus of their meeting. I was to talk about Channel One. I had already committed to another meeting, so I filmed my presentation and put it on a DVD...
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Two Jims
From Jim Metrock: When I send Channel One’s president emails, he doesn’t respond. Therefore, I have decided to conduct a totally made-up conversation between Jim Ritts and myself. Mr. Ritts, glad to have you at Obligation’s web site. Do you mind answering a few questions I have? Metrock, you are an absolute fool. We have never met. We...
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Another One Bites The Dust
Schools end their relationship with Channel One By JOHN CHRISTIE, Middletown Press Staff January 25, 2003 CROMWELL — Cromwell Middle School will soon lose 15 televisions, a video recorder and a satellite dish, now that the school has stopped doing business with the Channel One Network. Middle School Principal H. B. Dumeer said the...
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Channel One Wants Personal Information From Children
Channel One wants to know about your child. Obligation has stopped them before but now they are back pushing the envelope. To get information from children the common practice among marketing firms like Channel One is to stage a contest. Dangle something children want in front of them and then tell them that you have to supply personal information in...
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Andy Hill President of Channel One Programming Leaves
The carnage continues at the controversial Channel One Network. The company often held up their president of programming, Andy Hill, as a reason why parents should trust Channel One. They said in their literature that Hill was the man who brought America “Touched By An Angel” so parents should feel good about the man in charge of programming for...
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Center for Media Literacy
In a continuing effort to look reputable, Channel One has found another organization that will “partner” with them. This time it’s a media literacy group in California called the Center for Media Literacy. It is not known if this group was paid to enter this relationship. Last year a so-called media literacy expert named Renee Hobbs entered into a contract...
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NYU Honors Obligation and Commercial Alert
NYU Honors Obligation and Commercial Alert for Work Against Commercialism in Schools Arianna Huffington presented Gary Ruskin of Commercial Alert and Pat Ellis and Jim Metrock of Obligation with an award to honor their efforts against companies like ChannelOne and ZapMe!. Ralph Nader was also honored and he also spoke against Channel One’s commercial exploitation of schoolchildren.
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