Channel One News is a youth marketing company whose main purpose is to get advertising to a captive audience of impressionable schoolchildren. The company loans a school TV equipment in exchange for the school’s contractual pledge to show students a daily, 12-minute, hyper-commercial, TV program called Channel One News. Students lose one hour a week of schools time, which equates to one lost week of instructional time (32 hours) per year. No educational organization endorses the use of Channel One News.
Channel One has fallen on very hard times. Once they claimed over 8 million students were under contract. Since 1997 they have continued to lose schools and now they claim “nearly five million” students and the true figure is probably lower.
In May 2014, publisher Houghton Mifflin Harcourt acquired Channel One from ZelnickMedia the makers of the ultra-violent Grand Thief Auto video game series. Houghton Mifflin did not disclose the purchase price.
At the end of 2014 most of Channel One’s full-paying advertisers have abandoned the program.
From Jim Metrock: I have been researching and reporting on Channel One News since 1996. I have written over 1,500 articles about the youth marketing/news program. I have purposefully not written about bias in the small amount of news that appears on the Channel One News classroom TV show or on their official website...
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Channel One News ever the marketing firm is encouraging students through their classroom Channel One News show and website to vote for the “Artist of the Year” from a list of artists that have advertised on the show this school year. These singers and bands have much in common. They are so desperate that...
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For the past five years Jessica Kumari has made her living usurping precious school time from middle school and high school students. She is an employee at the youth marketing firm called Channel One, LLC. She is an on-air personality for a TV show that brings commercials into American classrooms. Ms. Kumari makes money...
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January 31, 2012 – Channel One News wants your daughter to visit gURL.com March 6, 2012 – Channel One News continues to send kids to highly charged sexual website. March 9, 2012 – Warning: Explicit content Channel One’s idea of good advice for girls. March 20, 2012 – Dr. Paul Folkemer and Kent Haehl of Channel One...
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Are elementary school kids ready for Josh Zepps? Josh Zepps knocks them dead at Gotham Comedy Club (2008). Warning: Explicit language, gay humor
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http://www.channelone.com/video/dream-strong/ From Jim Metrock: Channel One News is surviving because our federal government continues to place military recruitment ads on the in-school TV show and on Channelone.com. Channel One News has become primarily a federal government supported news show. That should send chills down the backs of all Americans. Channel One has tailored many...
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Next month, Channel One News will spend an entire show doing a Pop Quiz that is little more than a 12-minute long commercial for four ABC TV shows. Check out the absurdity from May 25, 2011. https://obligation.org/2011-06-03-channel-one-news-a-program-length-commercial
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