Commercial exploitation of Schoolchildren Hall of Shame: ...
A look back to 2023: Another bad idea in...
Where are they now?: Channel One’s Kent Haehl selling...
Pop Quiz: Maggie Rulli has just… January 2, 2026 I just saw Maggie Rulli...
From Jim Metrock: About six years ago, I met several Edmodo employees at an...
Kent Haehl was Mr. Channel One News. He presided over the company for six...
Promethean continues its struggle through first half Interim H1 results reflect continued education sales contraction By Fleur Doidge Interactive education tech vendor Promethean kept up the fight against falling demand from the schools of western Europe and the US but still saw revenue shrink 22.9 per cent for the six months ended 30 June. Interim...
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Channel One News has contributed mightily to the youth obesity crisis.
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The official Channel One News website greets elementary school and high school students with a big homepage banner ad for the sexually-charged gURL.com site. Screen shot from July 27, 2012. Children clicking on “Need advice” go to gURL.com where every page has a link to their “Love & Sex” page for girls. Here...
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Channel One News allows celebrity endorsements in its commercials. 10-year-old children required to watch the show may not be fully able to understand celebrities are paid to say good things about a product.
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ddd “To make your Tween media buy as effective as possible, check out the power of Channel One!”
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Interrupting class time to urge middle school students to drink more Pepsi? Channel One News advertised Pepsi products for over a decade. ;
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From Jim Metrock: The news article below is from two years ago. It says something important about Elkview Middle School’s commitment to academics, and it also says something very ugly about Channel One News and how their operations department works. Channel One was told not to enter the school and remove anything...
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Channel One News routinely violates their contract with schools.
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An example of how Channel One News has changed into a hyper-commercial, irrelevant mess.
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Channel One News prevents parents from seeing the commercials they send to American classrooms. They remove commercials from their playback for parents on Channelone.com. Obligation provides parents and the public with the full Channel One shows that students were forced to watch while they sit at their desks.
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Junk food advertising on Channel One News.
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Channel One News advertises Snickers and video games to middle school students. This type of advertising caused Channel One to lose thousands of schools.
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From Jim Metrock: About.com had a large “adult” pornographic section when Channel One’s parent company (at the time) Primedia bought the website in late 2000. Because of an Obligation press release the New York Post wrote about Primedia and their plan to own About.com and their porn content. I knew that Channel One News would be pitching...
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“It’s hard to express how unconcerned we are that this is going to impact us negatively.” April 15, 2000 – Channel One’s Jeff Ballabon quoted in the Harrisburg, PA Patriot-News, referring to the efforts of conservative and liberal groups and scholars to oppose Channel One News. Things started going down hill for Channel One in the...
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Strange ad to be airing in middle schools.
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From Jim Metrock: Channel One’s senior anchor is Jessica Kumari. She hasn’t reported on any news story since the first week of June. (Channel One News news reporting takes a vacation from reporting news stories during the summer months.) She has however written an article for the Channel One News “Right Now” blog. Why...
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No matter what your product or how useless it is, Channel One News can increase your sales because – get this – kids HAVE to be shown your commercials DURING the school day. It’s part of the contract. c1reachmoreeffectivesaleslit1998
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Costs of Channel One By David BloomThe Baytown Sun Published September 15, 2002 Channel One trade ad in Advertising Age: “We have the UNDIVIDED ATTENTION of millions of teenagers for 12 minutes a day. 8.1 million teenagers in classrooms nationwide … And since they’re not channel surfing, talking on the phone or getting...
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Originally published March 17, 2005. Kids don’t mess with Channel One’s attorneys. In 2012, the practice of using small print and large amounts of legal mumbo jumbo to confuse young people continues at Channel One News. Before we explain the strange language above, how about a little quiz? Watch this video clip from the end...
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Channel One News: Eating candy is fun! Popular, active young people like to eat candy, especially Jolly Rancher candy.
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Channel One News is a youth marketing company. The company exists for one main purpose: to bring commercial messages to hard to reach teen and preteen students. “Lightest viewers” means students who don’t watch much TV at home. “Lightest viewers” usually means good students with their priorities in the right place. “Lightest...
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