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Channel One News has lost 11 schools each week for the last 364 weeks.

July 13, 2010
Channel One News has lost 11 schools each week for the last 364 weeks.

  It is breathtaking to see the collapse of the Channel One kiddie marketing empire. In 2003 Channel One claimed to have “over 8 million” schoolchildren under contract to their company. Seven years later, Channel One claims they have “nearly 6 million” in its captive audience.  That means the figure is 5 million something....
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Australia: Social media sites like Facebook, Twitter making kids dumber, parents believe

July 10, 2010

By Mitchell Toy From: Sunday Herald Sun July 18, 2010 SOCIAL media networks such as Facebook and Twitter are making teen web surfers dumber, more than half of their parents believe. But less than half believe the sites are impacting on their health and wellbeing. New cyber-safety research commissioned by Telstra reveals 65 per cent of...
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Channel One’s idea of a “Summer Update”

July 9, 2010
Channel One’s idea of a “Summer Update”

Boys and girls, it’s time for your Summer Update! From Jim Metrock: Channel One News often defends their company by saying they are the only source of news for many young people.  If Channel One went away, then these poor, helpless children would be in the dark about current events.  Obligation has had great...
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Grand Theft Auto owner wants Channel One News

July 8, 2010
Grand Theft Auto owner wants Channel One News

If Alloy Media and Marketing the current parent company of Channel One News left a bad taste in the mouths of parents and educators, wait until ZelnickMedia completes their planned purchase of Alloy this fall. ZelnickMedia is an investor group that owns Take-Two Interactive which in turn owns Rockstar Games which created the Grand...
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Liam, that’s the reason students like Channel One News.

July 7, 2010
Liam, that’s the reason students like Channel One News.

From Channel One’s Facebook page.  Other children have posted their thanks to Channel One for wasting school time.
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Channel One’s Classic Sales Tape (1997)

July 6, 2010

Some of the advertisers have changed, but Channel One’s attitude towards kids has not.  Schoolchildren are a source of money to Channel One’s executives.  Whatever they want to advertise to kids is OK.  They will tell parents that kids don’t pay attention to the commercials, but as you hear, they brag about their impact...
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Video: Public servants who take free Iron Bowl tickets.

July 4, 2010


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Massive Ad Campaign to Get Kids to Buy New Cell Phone

July 4, 2010
Massive Ad Campaign to Get Kids to Buy New Cell Phone


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Tampon Advertising Breaks New Ground on Channel One’s Web Site

July 2, 2010
Tampon Advertising Breaks New Ground on Channel One’s Web Site

From Jim Metrock: Channel One News has always been considered a joke by the vast majority of American educators.  (“You want a school to give up one hour of school time EACH WEEK so you can show students commercials? In exchange for the rental use of an outdated TV network??”)  But one of the...
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Alcohol Pushed to Kids on Facebook and What the FTC Is Doing About It

July 2, 2010

http://thestir.cafemom.com/big_kid/105790/alcohol_pushed_to_kids_on Posted by Jeanne Sager on July 2, 2010 at 11:45 AM Parents, it’s time to stop worrying about perverts on Facebook. And start worrying about the marketers. The alcohol marketers. If your child signs on to Facebook today and enters their real age — anything under 21 — there’s nothing to stop them from...
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Haute & Bothered? Channel One’s Gift to Children

July 1, 2010
Haute & Bothered?  Channel One’s Gift to Children


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Are Twitter and Facebook affecting how we think?

June 28, 2010

http://www.telegraph.co.uk/technology/7858189/Are-Twitter-and-Facebook-affecting-how-we-think.html Are Twitter and Facebook affecting how we think? Is constant use of electronic gadgets reshaping our brains and making our thinking shallower? Neil Tweedie reports. By Neil Tweedie Published: 7:08AM BST 28 Jun 2010 How many times do you click on your email icon in a day? Or look at Facebook, or Twitter? And...
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Why Schools Are Dropping Channel One.

June 26, 2010

This clip picks up after two brief headlines that take a minute each Channel One’s Shelby Holliday gives a “teaser” for a NASCAR story after the commercial break. Ms. Holliday knows there is no need for a “teaser” since schools are contractually required to show the controversial Channel One News program to the captive...
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“not very effective, may need incentive to watch”

June 23, 2010
“not very effective, may need incentive to watch”

This is from the 2007 minutes of the Cache County School District Board of Education meeting.  We wonder about this Utah school board.  Incentive??  If they consider the program “not very effective” – which is true – than why incentivize students to watch it? Channel One News effectively wastes taxpayer money and wastes school...
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Channel One News Advertises Smut for Preteens

June 23, 2010

Cum Laude (book review by Elizabeth Willse) Cecily von Ziegesar Hyperion June 2010 $23.99 272 pages Cum Laude follows four students from their freshman orientation through the end of their first semester at the fictional Dexter College, a tiny and kind of upscale Maine school. Tom is a preppy jock type, the unlikely roommate...
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Why are Gossip Girl crossword puzzles on Channel One’s website?

June 21, 2010
Why are Gossip Girl crossword puzzles on Channel One’s website?

Because Alloy Media and Marketing created the smutty Gossip Girl books and TV show and they also own Channel One News.  They purchased Channel One News in 2007 so they could advertise their offensive books and TV shows to a captive audience of schoolchildren.
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Bristol, VA Schools Dump Channel One News

June 19, 2010
Bristol, VA Schools Dump Channel One News

“Schools also will claim the 10 minutes devoted each day to Channel One, a student-produced information program.” http://www2.tricities.com/tri/news/local/article/bristol_virginia_school_board_adds_minutes_to_school_day/42334/ It’s all about time.  In 2010, there are few schools in the situation where they can waste one hour a week watching a controversial, commercial TV show.
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Clayton Ridge High School

June 18, 2010
Clayton Ridge High School

The educators and administrators at Clayton Ridge High School in Guttenberg, Iowa are not about to waste taxpayer money showing Channel One News and its commercials during the school day.  In violation of Channel One’s contract they show the program “outside the bells” which, of course, Channel One News hates because there is no...
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Bonamassa Again

June 15, 2010

The once great guitarist continues to be a pitchman for Channel One News. Channel One claims they have nearly six million students in their captive audience.  If only half of them watched this 30-second commercial, then 25,000 student hours were lost – in one day. No school that cares about maximizing academic efforts can...
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The Odor of Channel One News

June 13, 2010
The Odor of Channel One News

It is utter nonsense to force schoolchildren, some as young as ten, to watch this minute of TV programming.   The vast majority of American schools have never allowed Channel One News to be shown to students or have ended their contract with the company.  Channel One’s home state of New York has outlawed...
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Karate Kid Advertised in Classrooms

June 7, 2010

May 10, 2010 One of the many Channel One commercials for The Karate Kid.
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Time from class.

June 4, 2010
Time from class.


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