From Jim Metrock: I have to admit, I never got excited about fighting Skoollive. The company wasn’t like BusRadio, ZapMe!, or Channel One News. I loved taking down those companies. Skoollive was just a sad little business that never found a reason to exist. Skoollive was a company that owned a bunch of seven-foot...
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From Jim Metrock: This absurd article appeared in my email inbox last week. It is yet another effort by Skoollive to define its reason for existence. It seems Skoollive wants schools to view their company as a defender, protecting them from other school marketers. Don’t think this is going to work with school boards....
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From Jim Metrock: The controversial Skoollive marketing firm is now trying to get young people to market stuff to other young people. Students, like everyone else, are influenced by their peers. Skoollive simply wants to monetize that influence. I can see it already. “Hey, kid, try this product and tell your friends through...
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From Skoollive’s website:
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From Jim Metrock: This is from SkoolLive’s newly redesigned website. Elementary kiosks. Look at the age of these children. SkoolLive chose this photograph. This was no accident. Are two of these children first graders or younger? What are the geniuses at SkoolLive going to sell to first-graders?
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From Jim Metrock: SkoolLive is a company that refuses to die. After closing down their website for several days, SkoolLive is back online. Check out the incredibly resistant school marketers at www.skoollive.com. That’s correct. They continue to insist on misspelling “school.”
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It’s all about the advertising, baby.
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From Jim Metrock: SkoolLive, those loveable kiddie marketers who just can’t seem to do anything right (thank goodness), is doing yet another “do over.” Will the public no longer see the unpleasant, frantic video that begins automatically on their home page? What a shame, after all, somebody paid for that. Don’t get your hopes...
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Play audio: https://kjzz.org/content/613395/digital-touch-screens-display-school-information-ads-students
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