Does your school still have Channel One News?
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A Channel One press release. The more your read, the less there is.

February 24, 2014
A Channel One press release. The more your read, the less there is.

From Jim Metrock:  Above is a press release from Channel One. No company is better at making a little thing sound like a big thing. Below I have copied the press release word for word. To make it more readable I broke the content up as if it was going to be read on...
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“My chances of obtaining a legitimate news job after working at Channel One are this big.”

February 23, 2014
“My chances of obtaining a legitimate news job after working at Channel One are this big.”

From Jim Metrock: Channel One News uses classroom time to ask students to give various pictures a funny caption.  It’s a total waste of taxpayer-funded school time, but Channel One couldn’t care less.  This was a recent picture.  This is Maggie Rulli a reporter for the show.   My caption unfortunately is more serious...
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Is interest waning in Channelone.com?

February 21, 2014
Is interest waning in Channelone.com?


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CJ Kettler slams kids with more junk food ads.

February 20, 2014
CJ Kettler slams kids with more junk food ads.

From Jim Metrock:  Ms. CJ Kettler is making it hard for anyone, especially teachers, to defend her, much less like her.  The few teachers who have tried to support Channel One’s commercial presence in classrooms, have to be throwing up their hands and shaking their heads when they see what Ms. Kettler is doing....
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Bless their hearts.

February 17, 2014
Bless their hearts.

    From Jim Metrock: I have written before about the laziness of Channel One reporters:  Dec. 18, 2003 – The Lazy News Network,  Apr. 8, 2007 – Laziest Journalist in America?,  May 5, 2008 – The Lazy News Channel . How lazy are the reporters at Channel One News? This company brags about being young...
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Channel One’s annual revenue once $70 million, may now be $10.8.

February 14, 2014
Channel One’s annual revenue once $70 million, may now be $10.8.

  From Jim Metrock: There has to be a lot of crying going on at Channel One if the figure I saw for their annual revenue is anywhere near correct. There isn’t much known about Channel One’s finances since 2007 when the company was bought by Alloy Media and Marketing. Before that year Channel...
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From the archives: Channel One CEO makes over $1.7 million in compensation

February 13, 2014
From the archives: Channel One CEO makes over $1.7 million in compensation

  From Jim Metrock: I am reposting this 2005 article to salute all those parents, teachers, school administrators, and school board members who helped to end Channel One’s commercial assault on young people. A decade ago, Channel One paid its CEO a total of $1.7 million for the fiscal year 2004.  They could do...
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Andrew Knopf takes sales talents to Six Flags.

February 10, 2014
Andrew Knopf takes sales talents to Six Flags.

   From Jim Metrock:  I am trying to figure out who is still employed at Channel One.  I made a request of Channel One’s CEO CJ Kettler and she never responded. She is what you would call a “non-responsive” chief executive officer.  Channel One Director of Communications Ms. Alex Honeysett wrote me back only...
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Hey, Channel One, tell us who still works there.

February 6, 2014
Hey, Channel One, tell us who still works there.

  From Jim Metrock: I came across a website that listed these people as employees of Channel One.  It is odd because it listed relatively new employees like Alex Honeysett and CJ Kettler, but also people like Kathy Goodman who was let go  a few years ago and Kent Haehl now selling ads for...
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How Channel One helps advertisers secure personal information from your child.

February 3, 2014
How Channel One helps advertisers secure personal information from your child.

    From Jim Metrock: Somebody on the Internet wants your child’s personal information.  Channel One News and its current CEO Ms. CJ Kettler not only want your child to give up this information, they are URGING your child to do so. Ms. Kettler has approved a series of commercials for Clearasil. Clearasil wants...
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Long Timer Kent Haehl out the door at Channel One News

January 30, 2014
Long Timer Kent Haehl out the door at Channel One News

 What Mr. Haehl might say if he ever gave an interview.     From Jim Metrock: The Purge continues.Channel One’s long time sales manager, president, CEO, and most recently Chief Revenue Officer Kent Haehl is no longer employed by the company.     CCME Seattle names Kent Haehl Market President By cmarcucci on Jan, 29 2014 ...
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Why I won’t quit.

January 29, 2014
Why I won’t quit.

  From Jim Metrock: I took off a month to consider if I should end Obligation’s fight against Channel One. I have been researching and reporting on Channel One, and raising awareness of Channel One’s presence in American classrooms since 1996. I had a sense that Channel One’s current management wanted their classroom TV...
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Want a laugh? Check out Channel One’s advertising guidelines.

January 27, 2014
Want a laugh? Check out Channel One’s advertising guidelines.

    From Jim Metrock:  What you are about to read is taken directly from Channel One’s website (http://cdn.channelone.com/wp-content/uploads/2013/06/Channel-One-Network-Advertising-Policies-and-Guidelines2.pdf)  Obligation did not change a word. The kiddie marketers at Channel One News wanted to boast to educators and parents that they did indeed have limits to what they would advertise to their captive audience...
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What Franklin, Ohio thinks about Channel One News.

January 26, 2014
What Franklin, Ohio thinks about Channel One News.

  From Jim Metrock: Bishop Fenwick High School in Franklin, Ohio shows Channel One News on its classroom TV sets. (I can hear Channel One’s advertisers and CEO C.J. Kettler shouting with joy, “There IS a school that actually watches Channel One News!”)  Every day right before school ends, students are read announcements, bow their...
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What Mullins, SC thinks of Channel One News.

December 25, 2013
What Mullins, SC thinks of Channel One News.

 From Jim Metrock: Channel One should at least be happy that Mullins High shows their TV show “between the bells.” There is no before-school or after-school showing at this school.  What Mullins does do is cut 1/3 off the daily program. Only 8 minutes of Channel One News is shown and that means one...
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Channel One News = Bad Santa. Schools receive little for opening doors to advertisers.

December 24, 2013
Channel One News = Bad Santa. Schools receive little for opening doors to advertisers.

  From Philadelphia Business Journal  Dec 19, 2013 School advertising equals pocket change, not a gold mine School students may see much more advertising if a new bill passes. Samantha Freda, Contributor At the start of the new year, City Council will decide whether or not to allow advertising in Philadelphia schools to generate...
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What Dudley, MA thinks of Channel One News.

December 9, 2013
What Dudley, MA thinks of Channel One News.

   From Jim Metrock: In past years, Shepherd Hill Regional High School has limited the showing of 12-minute Channel One News to no more than 2 minutes per day. As you may or not remember this was last year’s bell schedule: https://obligation.org/2012-11-12-2-minutes-is-still-too-much-time-to-waste-with-channel-one-news. The 2013-14 bell schedule again shows little love for the youth marketers of...
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What Oak Park, CA thinks about Channel One News.

November 27, 2013
What Oak Park, CA thinks about Channel One News.

        From Jim Metrock: Few California schools ever thought about experimenting with Channel One’s classroom marketing. When Oak Park High School signed up with Channel One News back in 1991 it made national news. There was no national news made when the school quietly stopped showing Channel One News to students....
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What Millersburg, OH thinks of Channel One News?

November 24, 2013
What Millersburg, OH thinks of Channel One News?

    From Jim Metrock:  West Holmes Middle School in Millersburg, Ohio begins their school day precisely at 7:28.  If you aren’t in class when the 7:28 tardy bell goes off you are, well, tardy. Students can be in the hall or outside at 7:15, 7:20, and 7:25, but at 7:28 school starts.  ...
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What Piedmont, SC thinks about Channel One News.

November 23, 2013
What Piedmont, SC thinks about Channel One News.

Jim Metrock: The remaining employees of Channel One News have to be feeling pretty low.  Their audience keeps getting smaller and smaller and schools are more and more disregarding Channel One’s viewing requirements. Here’s what Channel One says in their contract: Channel One News must be shown when students are present and seated in...
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Who will give me $3.50 for a month of Channel One News?? OK then, how about two bucks?

November 20, 2013
Who will give me $3.50 for a month of Channel One News?? OK then, how about two bucks?

From Jim Metrock: Channel One’s advertising has always been the main reason schools have refused to allow Channel One News into their classrooms. Channel One is now offering an advertising-free version via a subscription. I am assuming they are charging $3.50 per CLASSROOM and not per student. Channel One doesn’t make that clear in...
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What Mission, TX thinks about Channel One News.

November 15, 2013
What Mission, TX thinks about Channel One News.

  From Jim Metrock:  We can assume few Sharyland Rattlers are watching Channel One or its commercials.  It has to be irritate the marketing executives at Channel One to know schools are showing their TV show before school and then on top of that to be allotting 10 minutes for the 12-minute program. What’s...
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