From Jim Metrock: The recent acquisition of Channel One by Houghton Mifflin Harcourt may mean all these on-air personalities will be back next year. Houghton Mifflin has given Channel One a big boost. Channel One’s advertising revenue had to have taken a big hit this past year – there were so few full-paying spots...
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From Jim Metrock: Channel One News held its first, and more than likely last, Google Hangout this afternoon. It was a sad thing to watch. I mean real sad. It was like watching the movie This is Spinal Tap, but without the laughs. In the movie Spinal Tap is a rock band that finds...
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And yes, the National Education Association is STILL opposed to Channel One in American classrooms.
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See our original story. Unbelievable that Channel One NEWS would do a news story on “Ads in schools” and not mention itself. But, that’s what students get when Channel One News is brought to them by a youth marketing company. (Channel One News was developed in order to put advertising in front of a...
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Texas has over 10% of all Houghton Mifflin/Channel One contracts. TOP TEN STATES TEXAS (10.6) OHIO (7.68) PENNSYLVANIA (6.02) TENNESSEE (5.34) ILLINOIS (4.81) MICHIGAN (4.64) ALABAMA (4.25) NORTH CAROLINA (3.73) LOUISIANA (3.68) MISSISSIPPI (3.66) SECOND TEN INDIANA (3.11) GEORGIA (3.09) KENTUCKY (2.59) SOUTH CAROLINA (2.57) FLORIDA (2.45) NEW JERSEY...
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From Jim Metrock: This news article is from 1989, the year Channel One was still being tested in seven pilot schools. Massachusetts never liked Channel One. Still today, the company has little presence in the state. How odd to now have an old Boston firm like Houghton Mifflin owning Channel One. Houghton...
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From Jim Metrock: Houghton Mifflin Harcourt says they inspire curiosity every day. As a major supplier of educational resources, I am sure they inspire millions of students to be more curious daily. However, this month the company itself did a very curious thing: they acquired the pariah of US education – Channel One. Why would...
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May 28, 2014 From Jim Metrock: I wrote this article 7 years ago. Primedia had just transferred Channel One News to Alloy Media and Marketing. Channel One’s owners, Primedia, admitted Channel One had little value. “De minimis” value if you will. I wonder how much value Channel One has added to itself in the years since being valued at...
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Alabama schools chief Tommy Bice urged to pull plug on Channel One Marie Leech al.comon August 06, 2012 at 6:30 AM Channel One screen capture image from its website. BIRMINGHAM, Alabama — A Boston-based nonprofit group is asking Alabama school Superintendent Tommy Bice to suspend the use of Channel...
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