From Jim Metrock: I was writing about David Drucker, when the news broke about Channel One being acquired by Houghton Mifflin Harcourt. Mr. Drucker was hired last year to be the Senior Vice President of Sponsorship & Advertising Sales at Channel One. He was hired for the hardest. most challenging job in the...
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Losses too much for ZelnickMedia? How much did Houghton Mifflin Harcourt pay, if anything, for the controversial youth marketing company? Will HMHC keep Channel One’s current employees? Fourth Channel One owner in seven years. (Primedia, Alloy Media and Marketing, ZelnickMedia, Houghton Mifflin Harcourt) May 13, 2014, 10:03 a.m. EDT Houghton Mifflin...
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From Jim Metrock: It is so easy to get sick of Channel One News. The company is constantly selling kids something. Often their ads don’t appear like ads. Channel One is a master at mixing news with advertising. On May 6, the classroom TV show Channel One News starts off with...
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From Jim Metrock: Do you ever read the terms of service for websites you visit? If you are like me, you just check the box indicating you agree with the terms without actually viewing, much less, reading the terms of service. These terms of service are written in legal language that is hard...
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Website Terms of Use Updated: June 7th, 2013 Welcome to Channel One! This is a site operated by Channel One, LLC (“Channel One” or “we” or “our”). While we are located on the Internet primarily at the URL www.channelone.com (and at some related and sister sites and URLs), we may change this URL and any...
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From Jim Metrock: This is an email I wrote to Ms. Sadie Camac, a fifth grade teacher at Lincoln Elementary School in August, KS. Ms. Camac, As an elementary school teacher you probably are not too familiar with the controversial nature of Channel One News. Historically the firm has aimed their program...
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From Jim Metrock: This is a commercial for a new cartoon show. It aired on Channel One News. Millions of schoolchildren wasted precious school time to watch this ad. Why? Why would they put their school books down and watch this nonsense? Why would any teacher allow this silliness to be...
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Channel One News gets more great press, but at a co$t. From Jim Metrock: Kathleen Bunn has gone cuckoo over Channel One News. She is a Florida blogger who on three occasions has written very positively about Channel One. Ms. Bunn maintains a blog called Life With 4 Boys. Like Andrew Kardon’s site (remember...
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From Jim Metrock: Good grief. What is the problem with you Channel One News executives? There is an obesity crisis among American youth. Don’t you “news people” ever read a newspaper or watch the nightly news? Why in the world are you people continuing to pound schoolchildren with commercials for the high-sugar SunnyD drink? Another...
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