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Posts Tagged ‘ channel one news ’

Can you find the news?

September 13, 2010
Can you find the news?

Channelone.com’s homepage today September 13, 2010.  Everything in blue is an ad for Staples. No joke. Channel One is obviously hurting for money and so they are turning their website into one big billboard.  This is what has been happening to their in-school TV show.  This is why Channel One’s anchors on the TV...
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Is this an ad?

September 12, 2010
Is this an ad?

Does this look like a commercial?  No. It looks like a nice actor stopped by and wanted to say “Hi” to his old school.  Isn’t that sweet? Channel One News uses the Shout Out feature to sneak some extra advertising into their already ad-loaded show.This actor mentions he stars in Star Trek.  He says...
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From the archives: The Stupidity of Channel One.

September 10, 2010
From the archives: The Stupidity of Channel One.

This was an informative advertisement paid for by Obligation that appeared in certain zip code areas in the Greater Birmingham, AL area in the spring of 2004.   for complete PDF: https://obligation.org/wp-content/uploads/2010/09/c1stupidityofchanneloneadbhamnews.pdf
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“He’s here all week, right in your classroom. Let’s hear it for Tyler Bryant!”

September 9, 2010
“He’s here all week, right in your classroom.  Let’s hear it for Tyler Bryant!”

This press release shows how Channel One News coverts taxpayer-funded school time into advertising time.  Tyler Bryant’s recording company signs a contract with Channel One News; Tyler Bryant’s music is heard for one week in 8,000 schools.  Hear It Now is a feature Channel One News developed to get more than the allowed 2...
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From the archives: Have a long term relationship with our teens.

September 8, 2010
From the archives: Have a long term relationship with our teens.

A full page ad in Advertising Age magazine around 2000. (Click for PDF) “Have a long term relationship with our teens”?  Sure, Channel One felt they owned students- at least for one hour a week.  Channel One News was telling potential advertisers: We have these kids for six years.  They can’t turn off your...
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Jeff Chester on Alloy’s unfair online marketing practices

September 7, 2010

This article is about the creepy advertising Alloy Media and Marketing is doing in partnership with Kmart.  Channel One News, owned by Alloy, is already promoting First Day on Channelone.com and we suspect on their classroom TV show.  (In 2007, Channel One News began censoring their commercials from their web rebroadcast so the public...
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Kathy, did you pass on the letter?

September 4, 2010

This is a copy of a certified letter than was mailed to Kathy Goodman, the Vice President of Operations for Channel One.  The letter was accepted by Channel One, but we haven’t heard from ZelnickMedia the company that has a lot to lose if they are buying Channel One as part of their purchase...
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More on Alloy and Kmart

September 2, 2010
More on Alloy and Kmart

http://www.democraticmedia.org/jcblog/?p=997 Digital Destiny Jeff Chester Reports on Digital Media and the Public Interest Teens are ground zero for the digital marketing industry, worldwide, since they are seen as the “always-on” online generation.  Companies such as Microsoft, AOL, Sulake, MTV/Nick and many others closely research the digital behaviors of youth–all so they can be better targeted...
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Channel One News will promote new web show from creators of Gossip Girl

August 30, 2010

Alloy and Kmart Gear Up for Class With First Day — An Original Web Series Airing on the AlloyTV Network Press Release Source: Alloy, Inc. On Monday August 30, 2010, 9:00 am EDT Kmart to leverage immersive branding and retail opportunities through original comedy from Alloy Entertainment — creators and executive producers of young adult...
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Not so fast, Channel One News.

August 21, 2010

Obligation, Inc. applies the truth to a Channel One News Powerpoint presentation.
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