From Jim Metrock: This is from over a decade ago, but it shows the mindset of the advertising bosses that have run Channel One News from its founding in 1989 to the present day. Journalists don’t run Channel One News – never have. Educators don’t run Channel One News – never have. Channel One...
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How can so few, lose so much, in so short a period of time? From Jim Metrock: In 1996 when I first found out about Channel One, David Tanzer was their CEO. David Tanzer 5 years David Tanzer was CEO during the Golden Age of Channel One (1993-1997). While the company...
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From Jim Metrock: I am reposting this 2005 article to salute all those parents, teachers, school administrators, and school board members who helped to end Channel One’s commercial assault on young people. A decade ago, Channel One paid its CEO a total of $1.7 million for the fiscal year 2004. They could do...
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From Jim Metrock: There was no press release announcing her hiring. All previous CEOs benefited from a substantial public relations effort when hired. Ms. Kettler got nothing. Strange. It might have been Ms. Kettler who insisted on no publicity. I could understand that. Odd that Obligation, Inc. was the entity that told the...
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From Jim Metrock: This was from February 2006. Channel One’s president Judy Harris was on a panel talking to governors. She wanted the governors to know that Channel One routinely combines news and feature stories with advertising. If companies that were trying to sell products to kids could benefit from Channel One’s unethical blurring...
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From Jim Metrock: Channel One’s parent company Alloy Media and Marketing held a conference call on Wednesday, December 5 to discuss their 3rd Quarter financial results. Normally it is very difficult to understand what is actually being said in one of these calls. Companies are always using words not to enlighten those listening,...
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Today PRIMEDIA announced their 1st quarter 2006 results. The revenue losses for Channel One are staggering. The past few years PRIMEDIA has separated out Channel One’s ad revenue. Up until that happened, the public had no idea how well Channel One was performing. We have posted below the quarterly results and company comments on Channel One. The fourth quarter of 2003...
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Jon Lovitz is a comedian. Apparently, so is Channel One’s CEO Judy Harris. It has to be a joke, right? Why else is comedian Jon Lovitz on the classroom TV screen? Channel One’s approval of this latest Subway ad wouldn’t make sense unless it was all a dirty joke played on students. At the first of this 2005-06...
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Last night on The Colbert Report, March 7, 2006 The Colbert Report is a spin-off of the Daily Show with Jon Stewart on the Comedy Channel. On the show last night the host reported on the study in the American Academy of Pediatrics journal Pediatrics. The study said that Channel One poses an “ethical dilemma” for schools (that...
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Students Remember More Ads Than News By CARLA K. JOHNSON The Associated Press Monday, March 6, 2006; 6:17 AM CHICAGO — Students remember more of the advertising than they do the news stories shown on Channel One, the daily public affairs program shown in 12,000 U.S. schools, a study has found. Students reported buying , or having...
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