Registration is required to read the full article but it is free. Here are some of Ms. Quart’s comments about Channel One. July 16, 2003 Welcome to (Company Name Here) High™ By ALISSA QUART It’s easy, like selling candy to children." In the last month, that bromide has taken on a whole new meaning...
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Does your school still have Channel One News?
Learn how to unplug
Houghton Mifflin/Channel One News
Channel One News is a youth marketing company whose main purpose is to get advertising to a captive audience of impressionable schoolchildren. The company loans a school TV equipment in exchange for the school’s contractual pledge to show students a daily, 12-minute, hyper-commercial, TV program called Channel One News. Students lose one hour a week of schools time, which equates to one lost week of instructional time (32 hours) per year. No educational organization endorses the use of Channel One News.
Channel One has fallen on very hard times. Once they claimed over 8 million students were under contract. Since 1997 they have continued to lose schools and now they claim “nearly five million” students and the true figure is probably lower.
In May 2014, publisher Houghton Mifflin Harcourt acquired Channel One from ZelnickMedia the makers of the ultra-violent Grand Thief Auto video game series. Houghton Mifflin did not disclose the purchase price.
At the end of 2014 most of Channel One’s full-paying advertisers have abandoned the program.
Welcome To (Your Company Here) High
Gotham Chopra Leaves Channel One
Another Channel One on-air personality has left the TV show. This time it is Gotham Chopra. Chopra has been a fixture at Channel One for many years. He is the son of New Age guru Deepak Chopra. Much like Gloria Vanderbilt’s son, Anderson Cooper, Gotham Chopra didn’t need the baggage of Channel One News...
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Keynote Speech To Council Of Urban Boards Of Education
From Jim Metrock: I was honored to deliver a keynote address to the Council of Urban Boards of Education on Saturday, June 28, 2005 in Chicago. This important group is a part of the National School Boards Association. They represent over one hundred city school districts. My remarks concerned the broad issue of “school/business...
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Welcome Aboard the Titanic, Ms. Jiggetts
Robert Feder of the Chicago Sun-Times reports: “Another Jiggetts is breaking into broadcasting: Lauren Jiggetts, the 21-year-old daughter of Chicago sportscaster Dan Jiggetts (and a recent sociology graduate of Harvard University), has been hired as a news anchor and reporter for Channel One, the educational news channel seen in classrooms nationwide. She’ll be based in Los Angeles.” ______ It appears...
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Kraft Foods Says Goodbye to Channel One News
Kraft Foods capping portion sizes amid increasing obesity, lawsuits By Deborah Cohen Reuters Posted July 1 2003 CHICAGO – “Kraft Foods Inc., the biggest U.S. maker of processed foods, on Tuesday said it would cap portion sizes, eliminate marketing in schools and reformulate some products as the food industry faces increasing legal blame for obesity and...
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Chester High School Cancels Channel One Show
CHESTER CANCELS CHANNEL ONE SHOW BY CHRISTI MATHIS FOR THE SOUTHERN CHESTER — For the first time in more than a decade students at Chester high school won’t be watching a current events news program during their school day. Channel One, a program that features stories on breaking news and...
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Then There Were Six
From Jim Metrock: This summer Channel One is dismantling their studios in Hollywood. They are offering pieces of the Hacienda, as they call it, to children who enter a contest. Maybe it’s time for Channel One not to remodel their studio but just shut it down. Channel One’s web site says their studio will have a new look next school...
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Channel One Turns On Debate
“We’re definitely not unified on the whole Channel One thing,” said Elsa Plant, library media assistant at McKay High School. http://news.statesmanjournal.com/article.cfm?i=62740
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Channel One Shows Promotional Clips Of Violent PG13 Movie To Middle School Students
From Jim Metrock: Any independent observer of Channel One News over the last two years would be perplexed at some of the absolutely idiotic decisions made by their programming VP, Morgan Wandell. By definition if you work for Channel One News you are a “lightweight.” Important people work elsewhere. It was Wandell that told his news anchors...
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News About Channel One – Jan. to May 2003
2003 News About Channel One News (January – May) 2003 News About Channel One News (June – December)) National Case Study: Pizitz Middle School (Birmingham, AL) Main Page for Channel One Information (New) Obligation’s Archive of Articles Concerning Channel One News Document Center Video Page Search More Rejects Become Anchors………No News, Good News………Jeff Gordon,...
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