Posts Tagged ‘ taylor luebkeman ’

Skoollive to advertisers: “Average annual income of a 12-14 year old: $2,167” Don’t you want a piece of that?

September 15, 2015
Skoollive to advertisers:  “Average annual income of a 12-14 year old: $2,167” Don’t you want a piece of that?

  From Jim Metrock: Dear School Board member: In the future you may find a salesperson standing in front of your board urging your district to sign a three-year contract with Skoollive.  You need to be prepared for his or her slick sales pitch. Unfortunately sometimes you won’t recognize the Skoollive salesperson, because the...
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What Skoollive told the Tanque Verde USD.

September 7, 2015
What Skoollive told the Tanque Verde USD.


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Thinking about Skoollive? Read their contract with Murrieta Valley USD

August 29, 2015
Thinking about Skoollive?  Read their contract with Murrieta Valley USD

        For Skoollive’s contract with the Murrieta Valley USD, Murrieta, CA:  SkoolLive agreement  Murrieta Valley USD            
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Skoollive contract: Revenue from Display of Kiosk System Content

August 27, 2015
Skoollive contract: Revenue from Display of Kiosk System Content

      From Jim Metrock: Are you a school board member whose board is considering entering into a contract with the youth marketing firm Skoollive? You owe it to your community to take some time to better understand what is in the Skoollive contract. Here is one section (1.7) and one subsection (1.7.1) of the contract....
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If Skoollive’s electronic billboards can sell students products, then maybe…

August 17, 2015
If Skoollive’s electronic billboards can sell students products, then maybe…


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Let’s hope this person isn’t too busy.

August 12, 2015
Let’s hope this person isn’t too busy.

     
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Deconstructing Skoollive’s sales video

August 11, 2015
Deconstructing Skoollive’s sales video

From Jim Metrock: Skoollive recently published this video in an effort to make school officials more comfortable with their controversial, in-school marketing company.  If your school district is thinking about bringing billboard advertising into your school hallways, please take a moment and watch Skoollive’s “feel good” video, then consider reading my remarks about the video. The opening...
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A company that doesn’t know how to spell its own name.

August 9, 2015
A company that doesn’t know how to spell its own name.

From Jim Metrock:  There are so many things wrong with SkoolLive that I hate to bring up this minor point.   Normally, a lot of thought is put into the name of a business.  Why SkoolLive chose to misspell “school” is their concern.  However I do find it interesting that company employees are confused about their own...
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From the archives: 07/5/2003 Keynote Speech To Council Of Urban Boards Of Education

July 27, 2015
From the archives:  07/5/2003  Keynote Speech To Council Of Urban Boards Of Education

From Jim Metrock:  This speech from 12 years ago is unfortunately still timely.  Students are still being commercially exploited by old tired kiddie marketers like Channel One and new upstarts like SkoolLive.  Parents and educators need to stay vigilant for those who only see schools as a source of easy ad revenue.   Keynote Speech...
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Hold the phone!! Is SkoolLive interested in obtaining student educational records?

July 26, 2015
Hold the phone!! Is SkoolLive interested in obtaining student educational records?

From Jim Metrock: While looking through a SkoolLive contract with an Arizona school district, I found this disturbing paragraph: 6.17 Student Educational Records. School District’s students’ educational records are protected by the federal Family Educational Rights and Privacy Act, 20 U.S.C. § 1232g (“FERPA”). SkoolLive will comply with FERPA and will not access or make...
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