From Jim Metrock: Dear School Board member: In the future you may find a salesperson standing in front of your board urging your district to sign a three-year contract with Skoollive. You need to be prepared for his or her slick sales pitch. Unfortunately sometimes you won’t recognize the Skoollive salesperson, because the...
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For Skoollive’s contract with the Murrieta Valley USD, Murrieta, CA: SkoolLive agreement Murrieta Valley USD
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From Jim Metrock: Are you a school board member whose board is considering entering into a contract with the youth marketing firm Skoollive? You owe it to your community to take some time to better understand what is in the Skoollive contract. Here is one section (1.7) and one subsection (1.7.1) of the contract....
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From Jim Metrock: Skoollive recently published this video in an effort to make school officials more comfortable with their controversial, in-school marketing company. If your school district is thinking about bringing billboard advertising into your school hallways, please take a moment and watch Skoollive’s “feel good” video, then consider reading my remarks about the video. The opening...
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From Jim Metrock: There are so many things wrong with SkoolLive that I hate to bring up this minor point. Normally, a lot of thought is put into the name of a business. Why SkoolLive chose to misspell “school” is their concern. However I do find it interesting that company employees are confused about their own...
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From Jim Metrock: This speech from 12 years ago is unfortunately still timely. Students are still being commercially exploited by old tired kiddie marketers like Channel One and new upstarts like SkoolLive. Parents and educators need to stay vigilant for those who only see schools as a source of easy ad revenue. Keynote Speech...
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From Jim Metrock: While looking through a SkoolLive contract with an Arizona school district, I found this disturbing paragraph: 6.17 Student Educational Records. School District’s students’ educational records are protected by the federal Family Educational Rights and Privacy Act, 20 U.S.C. § 1232g (“FERPA”). SkoolLive will comply with FERPA and will not access or make...
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