Does your school still have Channel One News?
Learn how to unplug

1:35 – 1:40

October 10, 2006
1:35 – 1:40

This is a 2006-07 bell schedule for a middle school that considers itself a "Channel One school." Obligation’s Jim Metrock said, "I understand why this school is doing what they are doing. They don’t have the time to show 12 to 13 minutes of Channel One News in a busy school day. Only the...
Read More »

The Madison Eagle

October 6, 2006
The Madison Eagle

From the Madison Eagle (VA) newspaper.   "A local thumbs up to Wetsel Middle School, which pulled the plug this year on the obnoxious Channel One system. The controversial TV offerings were aired in WMS classrooms, in part as a way for the students to stay up on current events. "The problem was, through...
Read More »

National PTA Opposes BusRadio

October 5, 2006
National PTA Opposes BusRadio

From the National PTA Newsletter (September 19, 2006).   Children’s Advocates Ask Companies Not to Advertise on BusRadio or Channel One On Thursday, September 14, National PTA joined more than 100 organizations and children’s advocates in sending a letter to the 100 leading national advertisers and the top 50 advertising agencies, requesting that they...
Read More »

National PTA Opposes Channel One

October 5, 2006
National PTA Opposes Channel One

From the National PTA Newsletter (September 19, 2006).   Children’s Advocates Ask Companies Not to Advertise on BusRadio or Channel One On Thursday, September 14, National PTA joined more than 100 organizations and children’s advocates in sending a letter to the 100 leading national advertisers and the top 50 advertising agencies, requesting that they...
Read More »

Can You Find What Is Different?

October 2, 2006

Can you tell what is different between these two video clips? Original opening to Channel One News, September 21, 2006. Altered opening to the same show. [Both clips are filmed from Channel One’s webcast. Obligation’s request for tapes of Channel One shows have been ignored by the company. One can see why Channel One...
Read More »

Legal Threats Work

October 1, 2006
Legal Threats Work

Take the bus, and leave the radio to us. Our View 10/01/2006 Although the educational benefits are difficult for most to discern, the Tau ton School District will try BusRadio for what shapes up as a couple of years Under another threat of being sued, the School Committee signed a two-year contract to have...
Read More »

District 215

September 30, 2006

District Criticizes Channel One Service CALUMET CITY D. 215 officials said they still need service connected BY PHIL ROCKROHR Times Correspondent This story ran on nwitimes.com on Saturday, September 30, 2006 12:35 AM CDT CALUMET CITY | Channel One has provided local high schools with the free TVs and VCRs it promised, but no...
Read More »

Nutley Journal Editorial

September 29, 2006
Nutley Journal Editorial

Opinion from the Channel Off Wednesday, September 27, 2006 12:03 PM EDT For months, the Nutley Board of Education has been discussed airing a 12-minute news program in the classroom potentially scheduled to start next school year. The news program is provided by Channel One Network. While board members have been discussing the merits...
Read More »

Jim Hightower On BusRadio

September 28, 2006
Jim Hightower On BusRadio

October 2006 | Hightower Lowdown School Daze by Jim Hightower You know what’s wrong with kids today? They’re just not getting enough advertising in their lives. Take school. Sure, there are ads in the hallways, on classroom televisions and even in some of the textbooks. But, I ask you, what about school buses? Yeah,...
Read More »

Rutherford Institute Article

September 28, 2006

The Rutherford Institute Advertising Our Children to Death By John W. Whitehead 9/28/2006 Advertising has become a key defining characteristic of contemporary society. It’s everywhere. Schools used to be one of the few places that weren’t bombarded by advertisers. But even that is changing with the introduction of Channel One and BusRadio. Channel One...
Read More »

Another Contract Violation

September 26, 2006
Another Contract Violation

From Jim Metrock: Ken McNatt sent me an email about today’s Channel One script. He has found another example of Channel One violating their contractual promises to educators. This violation is a new one. From today’s Channel One transcript. Ken’s comments are in the parentheses. BUT ONE YEAR AND ONE-HUNDRED AND EIGHTY FOUR MILLION...
Read More »

Will BusRadio Make Buses Less Safe?

September 25, 2006

September 20th, 2006 School Bus Radio Venture Raises Safety, Commercialism Concerns By Lesli A. Maxwell Education Week As consumer and child-advocacy groups voice objections to a commercial radio venture that aims to outfit school buses with music and advertising that targets children, the safety of offering any radio programming on buses is also being...
Read More »

Panic! At The Disco

September 21, 2006
Panic! At The Disco

If you can’t read the title of this explicit CD by Panic! At The Disco, it says: Lying Is The Most Fun A Girl Can Have Without Taking Her Clothes Off. Jim Metrock deconstructs Channel One’s Panic! At The Disco promotion. (Video) Part 1 Part 2   "And it sure as hell ain’t normal."...
Read More »

BusRadio’s Legal Threats Intimidate School Board

September 21, 2006

Schools Stall BusRadio By: RORY SCHULER 09/21/2006 TAUNTON – With $80,000 in radio equipment bought and ready to be installed on 40 Taunton school buses, the School Committee had yet to make up The district’s previously approved BusRadio contract was yanked back for discussion at last night’s meeting. Although the committee voted to approve...
Read More »

Ad Age Reports On Coaltion Letter

September 21, 2006

Consumer Groups Lobby to Remove Ads from Schools Call for Boycott of Channel One, BusRadio By Meredith Deliso Published: September 19, 2006 NEW YORK (AdAge.com) — In an age where advertising is more aggressive and techniques that target children are controversial, there are those who want to keep at least one area free of...
Read More »

Ad Age Reports On Coaltion Letter

September 20, 2006

Consumer Groups Lobby to Remove Ads from Schools Call for Boycott of Channel One, BusRadio By Meredith Deliso Published: September 19, 2006 NEW YORK (AdAge.com) — In an age where advertising is more aggressive and techniques that target children are controversial, there are those who want to keep at least one area free of...
Read More »

Come On, Judy. Stop It!

September 20, 2006
Come On, Judy. Stop It!

This picture is from the latest Channel One News ad campaign to get children to consume more Hubba Bubble bubble gum. Obligation has tried to convince Channel One’s executives that schoolchildren do not need more sugar in their lives. We obviously have failed. Hubba Bubba is an old brand that is trying to get...
Read More »

Subway At It Again

September 19, 2006
Subway At It Again

Screen shot of actual classroom ad on Channel One News.   Subway is back on Channel One News and they are doing the same thing they did all last school year: advertising their highest-calorie, highest-fat-content sandwiches. Students aren’t told what sandwiches are being displayed in this new ad, but these are not Subway’s famous...
Read More »

Coalition Letter

September 15, 2006

News Release For Immediate Release:                                                            For More Information Contact: Thursday, September 14, 2006                                                Gary Ruskin (503) 235-8012                                                                                                 Sarah Roberts (202) 255-8332 Children’s Advocates Ask Companies Not to Advertise on BusRadio and Channel One Children’s advocates sent letters today to...
Read More »

Coalition Letter

September 14, 2006

News Release For Immediate Release:                                                            For More Information Contact: Thursday, September 14, 2006                                                Gary Ruskin (503) 235-8012                                                                                                 Sarah Roberts (202) 255-8332 Children’s Advocates Ask Companies Not to Advertise on BusRadio and Channel One Children’s advocates sent letters today to...
Read More »

Chris Brown

September 14, 2006
Chris Brown

"we can get some friends do it like the ying yang twins wait til’ you see my… wait til’ you see my…" Today, September 14, 2006 is Chris Brown Day on Channel One News. Chris Brown? Who is he? Well, if you were forced to watch Channel One News, you would know....
Read More »

Web Tags

September 13, 2006
Web Tags

There are two parts to Channel One News. One is the in-school TV show that has caused controversy for the last 16 years. The other part is Channelone.com which has been equally controversial since it was launched in 1996. Schools that signed up for Channel One News – the TV show, never agreed to...
Read More »