Does your school still have Channel One News?
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Houghton Mifflin/Channel One News

Channel One News is a youth marketing company whose main purpose is to get advertising to a captive audience of impressionable schoolchildren. The company loans a school TV equipment in exchange for the school’s contractual pledge to show students a daily, 12-minute, hyper-commercial, TV program called Channel One News. Students lose one hour a week of schools time, which equates to one lost week of instructional time (32 hours) per year. No educational organization endorses the use of Channel One News.

Channel One has fallen on very hard times. Once they claimed over 8 million students were under contract. Since 1997 they have continued to lose schools and now they claim “nearly five million” students and the true figure is probably lower.

In May 2014, publisher Houghton Mifflin Harcourt acquired Channel One from ZelnickMedia the makers of the ultra-violent Grand Thief Auto video game series. Houghton Mifflin did not disclose the purchase price.

At the end of 2014 most of Channel One’s full-paying advertisers have abandoned the program.

Channel One’s Gay Agenda

February 5, 2004
Channel One’s Gay Agenda

NOTE FROM APRIL 21, 2011: This outrageous story for middle school students didn’t make any sense at the time.  We only found out later when Derrick Shore left Channel One the information that Channel One knew all along: that Derrick Shore was a gay rights activist. I have since talked with former Channel One...
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How Many Seconds?

February 3, 2004

This is from the Channel One News script from yesterday. Look at your watch and speak out loud the lines below. It will take X number of seconds. Multiple those seconds by 4,000,000 (our estimate of Channel One’s audience). Figure out the number of minutes and hours and your jaw will drop. Just imagine if 8 million students lost...
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Vulgar Message Boards For Kids

February 3, 2004

From Jim Metrock: This is a sample of the sleazy message board Channel One News uses to lure kids to their web site. Channel One got in very bad trouble doing this to kids in 1998. They lost a large amount of Alabama schools that year because of the raunchy content they were delivering to children. Now it is...
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A Difference You Can Hear

January 31, 2004

Classrooms with Channel One News heard portions of these songs Classrooms Without Channel One heard this… Friday, January 23, 2004 ” The Headphonist” — Kinky “Harder To Breathe” — Maroon 5 “Spirit In The Sky” — Norman Greenbaum ” Everything” — Fefe Dobson “The Quiet Things That No One Ever Knows” — Brand New “Amazing”...
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Monday’s Guest NEWS Anchor

January 27, 2004
Monday’s Guest NEWS Anchor

Bjorn “Hey, I’m a news anchor!” Leines. The beginning of Monday’s Channel One News: MONDAY, JANUARY 26, 2004 January 27, 2004 JOSHUA: THE BEST ACTION SPORTS ATHLETES IN THE WORLD HAVE DESCENDED ON THE ROCKY MOUNTAINS FOR THE WINTER X GAMES, AND WE’RE HERE TO SEE IT ALL UP CLOSE. HEY EVERYBODY....
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A Picture Of Channel One’s Antiquated TV Equipment

January 26, 2004
A Picture Of Channel One’s Antiquated TV Equipment

Above is a picture of Channel One “technology.” The gray box with the “1” on it is a Channel One head-end unit. The small 13″ TV on top is a Channel One preview TV. This was recently sent to a northern school that had signed up for Channel One not knowing about the controversy surrounding this TV show....
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More Garbage TV

January 23, 2004
More Garbage TV

  Run of the House (WB Network) Parents Television Council says, “Run of the House is not recommended for children of any age.”   What Channel One executives might say if they were asked: Yeah, we advertised it to kids. Big deal. If we can advertise a drug movie to children, don’t you think we can...
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Five Examples of How Channel One News Cheats

January 17, 2004
Five Examples of How Channel One News Cheats

Below are five pictures. Each is an actual frame from the in-school TV show called Channel One News. Example #1 Stealing time from taxpayers. After the Channel One News show appears to end, the screen goes black, but then the students see this graphic. The purpose of airing the name of a school is to get teachers to...
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Channel One’s Partnership With Liberal ABC Worries Parents

January 14, 2004
Channel One’s Partnership With Liberal ABC Worries Parents

Peter Jennings, ABC’s Master of Liberal Bias has unprecedented access to students forced to watch Channel One News. From Jim Metrock: For years, Channel One News has bragged about their special relationship with ABC News. There are few people who will not acknowledge that ABC News is one of the more liberal-biased networks. Channel One News is helping...
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Pizitz Middle School Revisited

January 14, 2004

From Jim Metrock:  Those that have followed our efforts to raise awareness about Channel One News know about Pizitz Middle School in Birmingham, Alabama. I think citizens in all states can learn much from how this school has reacted to the call of citizens to remove Channel One. Pizitz’s principal David Miles has always had a close and...
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