Channel One News is a youth marketing company whose main purpose is to get advertising to a captive audience of impressionable schoolchildren. The company loans a school TV equipment in exchange for the school’s contractual pledge to show students a daily, 12-minute, hyper-commercial, TV program called Channel One News. Students lose one hour a week of schools time, which equates to one lost week of instructional time (32 hours) per year. No educational organization endorses the use of Channel One News.
Channel One has fallen on very hard times. Once they claimed over 8 million students were under contract. Since 1997 they have continued to lose schools and now they claim “nearly five million” students and the true figure is probably lower.
In May 2014, publisher Houghton Mifflin Harcourt acquired Channel One from ZelnickMedia the makers of the ultra-violent Grand Thief Auto video game series. Houghton Mifflin did not disclose the purchase price.
At the end of 2014 most of Channel One’s full-paying advertisers have abandoned the program.
(A picture from the Channel One-advertised, gross-out show “Angel.”) Children get an unhealthy dose of the occult, violence, bizarre sex and general depravity on the WB’s “Angel.” Why did Channel One News allow this show to be advertised to children? Ask the man yourself: Jim Ritt’s email is [email protected]. He is responsible for this and all...
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2003 News About Channel One News (June – December) 2004 News About Channel One News (January – May) National Case Study: Pizitz Middle School (Birmingham, AL) Teachers flex muscle to keep ads in school. Main Page for Channel One Information (New) Obligation’s Archive of Articles Concerning Channel One News Document Center Video Page Search...
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Click here for the latest news about Channel One. This is an old page. Channel One News – The Most Controversial Show On Television A video message from Jim Metrock (March 2004) Teachers and students stunned by Channel One’s decision to air Snoop Dogg drug joke on classroom TVs. (Feb. 2004) The Library Our Archives...
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Dear Superintendent, It’s probably been some time since you’ve taken an IQ test, but there is no need to panic. Take a deep breath and do your best. We’re going to show you two pictures. The pictures will be of television sets. Here is the first picture. Don’t worry, you can go back and look at the...
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From Jim Metrock: Thanks again to Ken McNatt, the Channel One Slayer. He visited Channel One’s web site tonight and discovered that they had posted Friday’s script around 10:40 PM EST. I am writing this article around 10:10 CST. I have posted his email to me below. It includes the script for tomorrow’s show,...
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On a day (Dec. 17) that Channel One runs a news story about childhood obesity, they have the gall to start a major advertising campaign by McDonalds. Obligation’s Jim Metrock said, “The heartless thugs at Channel One don’t ease up on the kids even at Christmas time. Jim Ritts and the other Channel One...
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Marketers target kids with adult products 12/14/03 VICKI McCLURE News staff writer If parents feel under siege from the sex and violence pervading the goods marketed to youth, perhaps it is because they are. The Federal Trade Commission examined the selling of violent entertainment to youth three years ago and found 80 percent of...
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From Jim Metrock: Oh, the lazy people at Channel One News. One of the biggest stories of the year and they are asleep at the wheel AGAIN. This morning, I received an email from Ken McNatt, college student and fearless Channel One fighter from PA. Ken pointed out that several hours after the entire...
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School District Yanks Channel One From Jim Metrock: Channel One would have called Josh Buice a "Channel One student" who attended a "Channel One school", but Buice never considered himself owned by Channel One and he didn’t consider his school the property of Channel One. Buice graduated from the Douglas County school district several...
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Open Letter to Alabama Citizens in the Sunday Birmingham News
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