Does your school still have Channel One News?
Learn how to unplug

Berkeley County schools face financial crisis, yet still wastes taxpayer $ showing Channel One News.

August 1, 2017
Berkeley County schools face financial crisis, yet still wastes taxpayer $ showing Channel One News.

  Channel One promo filmed by students March 2016 Hedgesville MS   From Jim Metrock:  Hedgesville Middle School evidently is continuing to show movie commercials and other ads for products in its classrooms.  Showing Channel One News according to the contract takes up one hour a week of taxpayer-funded school time.  Let’s hope Berkeley...
Read More »

Channel One News allows Iron Man director to promote his movie on taxpayer time. (2010)

July 29, 2017
Channel One News allows Iron Man director to promote his movie on taxpayer time. (2010)

  From Jim Metrock:  It’s 2017 and there is a good reason that Channel One News steadfastly refuses to publish the list of advertisers on its controversial, classroom TV show. No parent, no educator, no school administrator, no citizen is allowed to know what is being advertised to the students in their community.  That...
Read More »

Narcoossee Middle School still wasting tax money with Channel One News.

July 28, 2017
Narcoossee Middle School still wasting tax money with Channel One News.

  From Channel One’s transcript for April 12, 2017: Students: This is Mr. Leininger’s seventh-grade U.S. history class from Narcoossee Middle School in St. Cloud, Florida, and Channel One News starts right now! Emily: Awesome job, guys, and check out that clear, bright-blue sky. They don’t call Florida the Sunshine State for nothing. Thanks...
Read More »

Another one bites the dust: CJ Kettler out as Channel One head. Leaves Houghton Mifflin.

July 27, 2017
Another one bites the dust: CJ Kettler out as Channel One head. Leaves Houghton Mifflin.

From Jim Metrock: In 2014, CJ Kettler helped convince Houghton Mifflin Harcourt to acquire her distressed and bleeding Channel One News.  Houghton Mifflin has made its share of bad decisions, but acquiring Channel One News was a “doozy.” For three years Ms. Kettler stayed at Houghton Mifflin and oversaw Channel One.  May 2017, she...
Read More »

Channel One News and Teen Vogue get political with kids.

July 26, 2017
Channel One News and Teen Vogue get political with kids.

     
Read More »

Channel One promoted-Teen Vogue normalizes teen drinking.

July 25, 2017
Channel One promoted-Teen Vogue normalizes teen drinking.

From Jim Metrock: Channel One News continues to help promote Teen Vogue to its youthful audience.  Go to Channel One’s Facebook page to see a video promo of Teen Vogue. When young people get a subscription to Teen Vogue (and that’s what Channel One and, of course, Teen Vogue wants), the magazine sends the...
Read More »

Channel One News-promoted Teen Vogue angers Activist Mom

July 19, 2017

MOM BLOGGER BURNS TEEN VOGUE MAGAZINE! "OPERATION PULL TEEN VOGUE" is underway! Teen Vogue Magazine must be pulled from all store shelves! It is a danger to children. Please SHARE to warn others. #PullTeenVogue #TheActivistMommy #RoarMamaBears Posted by The Activist Mommy on Thursday, July 13, 2017
Read More »

Channel One-promoted Teen Vogue emails kids An*l Sex guide

July 17, 2017
Channel One-promoted Teen Vogue emails kids An*l Sex guide

  From Jim Metrock: Why in the world did Channel One News promote the age-inappropriate Teen Vogue to middle school and high school students on their TV show? Why in the world is Channel One News insisting on plugging Teen Vogue on its Facebook page knowing elementary school students will visit there? Channel One...
Read More »

When Channel One News walked out on school board members. (2008)

July 11, 2017
When Channel One News walked out on school board members. (2008)

Note: This is from May 2008. Both Obligation and Channel One News had booths at the same education conference exhibit hall.  Eyeball to eyeball and… Channel One blinked. Channel One News personnel abandoned their booth at the 2008 NSBA exhibit hall.   From Jim Metrock: I was very proud to have a booth at...
Read More »

July 5, 2017: No news from Channel One News for a month!

July 5, 2017
July 5, 2017: No news from Channel One News for a month!

From Jim Metrock:  This is the saddest summer in memory for the “journalists” at Channel One News. There are no news reports, no video news reports, no headlines.  Channel One News has completely abandoned the youth they claim to serve. Years ago, Channel One would at least copy and paste a few AP headlines...
Read More »

The only news program that takes off all summer.

July 2, 2017
The only news program that takes off all summer.


Read More »

Disney Channel advertised in classrooms on taxpayer time

June 29, 2017
Disney Channel advertised in classrooms on taxpayer time

Channel One News commercial May 10 2017 Disney Channel   From Jim Metrock:  Channel One News refuses to release the list of advertisers on its classroom TV show.  I continually ask Channel One’s chief ad salesman, David Drucker, to give parents and the public a break by letting them know what ads are being...
Read More »

Math problem for kids out of school.

June 27, 2017
Math problem for kids out of school.

From Jim Metrock: Hey kids, Channel One News is basically closed down for the long summer, but I have an idea how we can squeeze some value out of their dismal website. So I go to Channel One’s website this morning and I see this poll they want visitors to take.  The results of...
Read More »

A partial cure.

June 26, 2017
A partial cure.


Read More »

Channel One’s Mixed Grade By Constance L. Hays (Dec. 5, 1999)

June 23, 2017
Channel One’s Mixed Grade  By Constance L. Hays  (Dec. 5, 1999)

From the archives. Excerpt: “Youth is critical to the soft-drink business,” said C.J. Fraleigh, vice president for cola marketing for Pepsi-Cola, which has advertised on Channel One since its inception. “That’s when so many people form their brand preferences.” He said Channel One was attractive to Pepsi because it reaches teenagers as efficiently as...
Read More »

Channel One News. Parents Choice Award? Really? What a joke.

June 21, 2017
Channel One News. Parents Choice Award? Really? What a joke.

              This is an email I sent to Don Oldenburg. Dear Mr. Oldenburg Last year you wrote a glowing article about Channel One News for the Parent Choice website. You touched briefly on some people having a problem with “advertising.” You appear to be unfamiliar with what Channel...
Read More »

Jack Lynch continues pumping money into all-but-dead Channel One News

June 20, 2017
Jack Lynch continues pumping money into all-but-dead Channel One News

From Jim Metrock: John “Jack” J. Lynch, Jr. is the president and Chief Executive Officer of Houghton Mifflin Harcourt. Mr. Lynch’s task is to clean up the mess that Linda Zecher made when she headed HMH.  One of Ms. Zecher’s biggest mistakes was acquiring Channel One News.  Acquiring a pariah in the world of...
Read More »

Skoollive CEO targets teens

June 16, 2017
Skoollive CEO targets teens

From Jim Metrock: To George Bruton the CEO of the tiny Skoollive kiddie-marketing firm, teens and preteens are pretty much nothing more than a target “demographic.”  They are merely a target market. Below is a sponsored article paid for by Skoollive.   Here Mr. Bruton gushes about the amount of money each teenager spends...
Read More »

Channel One News continues to promote toxic Teen Vogue to preteens

June 13, 2017
Channel One News continues to promote toxic Teen Vogue to preteens

From Jim Metrock: Channel One News did a major promotion for Teen Vogue in the closing days of this past school year. Many teens and preteens more than likely became subscribers or at least visitors to Teen Vogue’s website because of Channel One’s efforts. I subscribed to Teen Vogue after Channel One News devoted...
Read More »

Bye.

May 26, 2017
Bye.

From Jim Metrock: Why are these wannabe reporters saying “goodbye” to students?  I thought Channel One News was THE place to keep young people informed about world events?  Is there no news in June, July, and August. These guys could stream video news reports online all summer, if they wanted to.  Alas, they don’t...
Read More »

Channel One News turns over show to radical Teen Vogue

May 25, 2017
Channel One News turns over show to radical Teen Vogue

  From Jim Metrock: Today, May 25, 2017 will go down as an important day in the history of Channel One News. It’s important, but not in a good way. Today Channel One, the in-school, TV show for kids, devoted a significant amount of its program to promoting a magazine and website that, I’m guessing...
Read More »

Channel One News ten years ago

May 17, 2017
Channel One News ten years ago

    From Jim Metrock:   In 2007, Alloy, Inc. issued 150,000 shares of stock in connection with its purchase of Frontline Marketing.    Alloy paid $5.8 million for Frontline, which included $1.8 million of stock. Alloy bought Frontline Marketing in...
Read More »